More and more people want to buy famous brands of clothes, cars and other items. What are the reasons? Do you think it is a positive or negative development?

For a variety of reasons, there has been an increase in the number of people who are obsessed with famous brands when buying new clothes, cars, watches and other items. In my opinion,
this
is largely detrimental to a lot of people. The
first
reason for
such
an obsession with purchasing brand name products is the influence of modern advertising. On a daily basis, we are bombarded by countless TV commercials and magazine advertisements that encourage us to associate certain brands with a higher social status.
As a result
, an increasing number of people are convinced that owning and using those advertised products
is
Suggestion
are
a symbol of success. Another cause is the rising living standard in most countries. With many people earning a better salary, the pursuit of higher quality of life has been popular.
This
stimulates consumers with higher affordability to choose products of prestigious brands, which are widely believed to be more durable, well designed and
dedicatedly
produced.
Although
Suggestion
Despite
being a loyal customer to famous brands allows people to enjoy both material and spiritual satisfactions, I strongly believe that
this
kind of shopping preference has significant negative impacts.
Firstly
, as the concept that big brands represent wealth and success prevails, people living on a tight budget are
also
likely to be lured to follow
this
trend, which will cause them to spend the money borrowed from the bank and
finally
end up with serious debt troubles.
In addition
, being addicted to famous brands leads people to buy things that may not suit them
best
Suggestion
better
.
For example
, to follow the latest trend set by influential brands, many people would buy shoes and clothes that neither fit their personalities nor their lifestyles. In conclusion, due to the influence of advertising and the rise in people’s incomes, the popularity of buying famous brand goods has been increasing, which, from my point of view, generates undesirable outcomes.

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Topic Vocabulary:
  • Conspicuous consumption
  • Brand loyalty
  • Elitism
  • Marketing strategies
  • Consumer psychology
  • Purchase behavior
  • Economic stratification
  • Sustainability
  • Luxury goods
  • Peer influence
  • Global marketing
  • Brand equity
  • Materialistic values
  • Status symbol
  • Quality perception
  • Investment piece
  • Influencer culture
  • Exclusivity
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