Some people think that the only way to have success in business is to have a unique product. What factors, so you think, influence the success of a company?

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Although

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there is an opinion that only a special idea can help an organization to gain much profit, I firmly believe that other peculiarities

also

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play a vital role in

such

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success. In

this

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essay, I will outline the main reasons for becoming popular in business. To start with, even some traditional goods or services can gain popularity among customers with a sound marketing strategy. Big companies hire the best marketers not in vain, as these experts understand the strength of competition.

For example

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, I have studied SWOT analysis to evaluate and interpret the strengths, weaknesses, opportunities and threats of different products.

Such

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a sufficient practice has recently improved the performance of Yandex, a Russian company by implementing new branches in their corporation. Now

this

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organization`s both capitalization and market share prevail over other competitors.

Moreover

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, external factors contribute to the work performance of various businesses, including political and economic situations. As several events are highly complicated to predict, managers are dealing with future uncertainty daily. The Russian Federation is a wonderful illustration of the importance of geopolitical relationships. After the escalation of the Russian-Ukrainian conflict in 2022, many local and international companies left Russia because of ethical issues. The vast majority of Russian citizens could not affect the dissolutions of long-term contracts, so many entrepreneurs lost their financial benefits or even went bankrupt. In conclusion, I want to emphasize the fact that there are many factors for smooth and continuous firm performance.

Firstly

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, its promotion improves product recognition and appeals to customers.

Besides

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, with the increased complexity of the modern world, external factors should be taken into consideration when running a business.

Thus

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that is

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not only a unique idea which brings success to a company.

n.chubukina21Tue Dec 24 2024

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introduction conclusion

Try to enhance your introduction by briefly outlining the factors you will discuss. This provides a roadmap for your essay and strengthens coherence.

supported main points

Consider providing additional examples or scenarios to further demonstrate and clarify your points, especially on the influence of unique products vs. other factors.

logical structure

The essay has a clear and logical structure that effectively guides the reader through the argument.

relevant specific examples

Your examples, such as Yandex and the geopolitical context, are relevant and effectively illustrate your points.

complete response

The task is fully addressed, as you discuss different factors influencing business success beyond having a unique product.

Fully explain your ideas

To get an excellent score in the IELTS Task 2 writing section, one of the easiest and most effective tips is structuring your writing in the most solid format. A great argument essay structure may be divided to four paragraphs, in which comprises of four sentences (excluding the conclusion paragraph, which comprises of three sentences).

For we to consider an essay structure a great one, it should be looking like this:

Paragraph 1 - Introduction

Sentence 1 - Background statement
Sentence 2 - Detailed background statement
Sentence 3 - Thesis
Sentence 4 - Outline sentence

Paragraph 2 - First supporting paragraph

Sentence 1 - Topic sentence
Sentence 2 - Example
Sentence 3 - Discussion
Sentence 4 - Conclusion

Paragraph 3 - Second supporting paragraph

Sentence 1 - Topic sentence
Sentence 2 - Example
Sentence 3 - Discussion
Sentence 4 - Conclusion

Paragraph 4 - Conclusion

Sentence 1 - Summary
Sentence 2 - Restatement of thesis
Sentence 3 - Prediction or recommendation

Our recommended essay structure above comprises of fifteen (15) sentences, which will make your essay approximately 250 to 275 words.

Discover more tips in The Ultimate Guide to Get a Target Band Score of 7+ »— a book that's free for 🚀 Premium users.

10
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meeting the goal of 7 or more
0
Word repetition
meeting the goal of 3 or fewer
0
Grammar mistakes
detected issues

0123456789.0505

Overall Band Score

Coherence and Cohesion: 7.0

Logical structure

Introduction & conclusion present

Supported main points

Accurate linking words

Variety in linking words

Lexical resource: 9.0

Varied vocabulary

Accurate spelling & word formation

Grammatical Range: 9.0

Mix of complex & simple sentences

Clear and correct grammar

Task Achievement: 8.0

Complete response

Clear & comprehensive ideas

Relevant & specific examples

Appropriate word count

4 paragraphs

287 words

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Topic Vocabulary:

unique product
market demand
innovation
value proposition
target audience
market research
brand awareness
customer retention
word-of-mouth referrals
financial management
budgeting
profit margins
strong leadership
motivated team
productive work environment
embracing technology
competitive advantage
fast-changing market
effective marketing strategies
customer service excellence

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Some people think that the only way to have success in business is to have a unique product. What factors, so you think, influence the success of a company?

Fully explain your ideas

In some countries, fast food restaurants and supermarket is going money to schools to promote their products. Discuss both views and give your opinion.

You have purchased a product on a website and received a different product. Write a letter to the company. In your letter – Describe the product you ordered – Explain why you aren’t satisfied with the product you received – Let them know what actions you expect them to take

Some people believe that car free days are effective ways to reduce air pollution However, others argue that there are more effectives. Discuss both views and give your opinion.