Some companies sponsor sports as a way to advertise themselves. Some people think it is good, while others think there are disadvantages to this. Discuss both sides and give your opinion.

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Advertisements are one of the methods to support
sports
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.
Although
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some people do not see the advantages, in my opinion, I agree that being a sponsor in
sports
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will boost the sale of products, as it is one of the methods of doing marketing. In
this
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essay, will discuss
further
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both view.
To begin
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with, there are several benefits be a sponsor in the
sports
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field.
For example
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, as
Adidas
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supporting a football team, the whole team are required to wear all
Adidas
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products on any public occasions. Meanwhile,
Adidas
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has
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a
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bunch of advertisements through the team to spread every angle of the world with different generations and group.
This
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brings the biggest advantage to be a sponsor in
sports
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.
Secondly
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, it
also
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boosts the image of the brand companies.
For instance
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, as a famous yoga teacher wearing lululemon, the company would gain the benefit from the teacher, which result in
help
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helping
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to raise the awareness of the brand.
On the other hand
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, there are
also
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some disadvantages that would cause at the same time while being a supporter.
For instance
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, sport-influencers wear popular sportswear clothes to do a crime, which
also
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could damage the image of the brands or companies.
Furthermore
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, as make campaigns in the field of athlete normally cost huge money, there
also
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have evidence showing that some companies have no ability to continue paying the fee for the marketing, and ended up being bankrupt. In conclusion, it is expensive marketing as making a campaign in the athlete's area,
however
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, it
also
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brings a lot of advantages overall. There are popular examples like Nike,
Adidas
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, and New Balance.
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Topic Vocabulary:
  • Sports sponsorship
  • financial support
  • athletes
  • brand visibility
  • awareness
  • commercialization
  • integrity
  • dependencies
  • corporate funds
  • unethical practices
  • strategic partnerships
  • communal relations
  • promote healthy lifestyles
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