Marketing and promotion is the key to a successful business. To what extent do you agree?

It is an irrefutable fact that efficient marketing and promotion are crucial in the

business

world. They are beneficial for both companies and consumers. Some

people

believe that marketing and promotion are the only main elements of a

business

. I agree with

this

view.

However

, the importance of product and service

quality

should not be ignored. The following paragraphs will highlight my opinion along with relevant examples. To commence with, advertisements make

people

aware of the

products

and services of a company. An efficient marketing incites consumers to purchase the

products

.

As a result

, purchasers benefit by making an informed choice, and businesses boost their sales. Without promotions, it is very difficult to inform

people

about newly launched

products

, profitable bargains, and etc.

For example

, In Tashkent, we have got a new telecommunications company called Humans. Without the billboards around the city, only a few

people

would know about the company.

Nonetheless

, I believe that product

quality

and the

business

reputation are equally important. If

products

or services are of poor

quality

, consumers will not purchase them anymore.

Moreover

, buyers will deter others from buying, by leaving negative reviews on special platforms.

As a result

, the

business

will slowly go bankrupt.

For instance

, brands like Timberland and The North Face, highly value their reputation,

thus

, their shoes and other clothing items have a high

quality

. To conclude, I am convinced that promotions and marketing have overriding importance in

business

success.

Nevertheless

, in the long run, businesses should have a good reputation known for high-

quality

products

.