There are different methods businesses use to increase their sales. What are the different ways companies use to increase sales? Which one is the most effective?

Nowadays, there are distinct business techniques focus on boosting

sales

levels,

such

as marketing and innovation. In

this

essay, I am going to explain how they can be helpful, and

then

justify why I believe enterprises that are innovative achieve the most expressive results in

sales

. There are two principal methods used by companies to boost their revenues, which are advertising and new launches of goods. Nearly every major enterprise reserves a substantial portion of its budget for television advertisements, as well as, billboards.

For instance

, Starbucks invests millions of dollars in marketing announcements every year in order to be well-known among consumers.

Furthermore

, the introduction of new products stimulates a large number of

sales

because

this

provokes a strong desire of purchasing an item totally unknown until

then

. A good illustration of

this

is the electrical vehicle launched by Tesla in 2002.

This

unique product was responsible for more than 80% of all Tesla income in that year.

Although

advertising can be extremely persuasive, there is no substitute for a truly revolutionary and unique item. The best example of

this

would be the most successful consumer electronics product in history, the iPhone.

This

edge-cutting device allowed users to make innovative activities,

such

as check email, and use the internet from their phones. Since there is no rival for sharing market, the company’s

sales

tripled. In conclusion, the majority of businesses utilize advertising and constantly new products developing as strategies to increase their transactions, being the

last

the most effective method. From my point of view, companies should balance both techniques, prioritizing new ideas as much as they can in order to achieve

accordingly

financial results.