Some people say that advertising is extremely successful at persuading us to buy things. Other people think that advertising is so common that we no longer pay attention to it. Discuss both views and give your opinion.

People

have different views about whether

advertisements

play a key role in attracting large numbers of consumers to purchase goods. While in some ways it is true that companies are having more and more potential customers because of displaying colourful posters or

advertisements

, I agree with those who believe that

this

kind of marketing is not effective anymore. There are various reasons why it might be considered an extremely powerful tool in

product

marketing. Since

product

-owners are constantly doing market research, they are more likely to be aware of customers’ tastes and trends and

therefore

advertisements

’ storylines and content they are creating become strong enough to invade viewers’ minds to make a purchase.

For example

, the Korean cosmetic industry, especially skincare selling companies, are shooting short commercial videos with popular k-pop stars to tell the details of their

product

in an entertaining way and worldwide k-pop fans are happily waiting to buy.

Furthermore

advertisements

are shown repeatedly in crowded places and on the easily accessible digital platforms that a great number of users are browsing daily, resulting in consumers being likely to buy the familiar ones rather than completely new to them.

However

, I would argue that

people

find

advertisements

frustrating because of repeated promotion and inauthenticity and they even avoid purchasing too many promotional items. With the help of new features of technology, business owners are able to put their

advertisements

in the middle of the most populated videos and users can see them ubiquitously which could lead to skipping to watching

advertisements

involving videos.

On the other hand

, excessive advertising for one

product

could make

people

untrusty about the quality of the

product

and

people

start focusing on the reliable honest review from those who are actually using a particular

product

instead

of paying attention to

advertisements

. To sum up,

although

it is undeniable that advertising plays one of the most applicable features in marketing, customers’ tastes are changing to getting personal reviews on one

product

Submitted by ayeyeik96 on Mon May 09 2022

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Fully explain your ideas

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Sentence 1 - Background statement
Sentence 2 - Detailed background statement
Sentence 3 - Thesis
Sentence 4 - Outline sentence

Paragraph 2 - First supporting paragraph

Sentence 1 - Topic sentence
Sentence 2 - Example
Sentence 3 - Discussion
Sentence 4 - Conclusion

Paragraph 3 - Second supporting paragraph

Sentence 1 - Topic sentence
Sentence 2 - Example
Sentence 3 - Discussion
Sentence 4 - Conclusion

Paragraph 4 - Conclusion

Sentence 1 - Summary
Sentence 2 - Restatement of thesis
Sentence 3 - Prediction or recommendation

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8Linking words
meeting the goal of 7 or more
3Word repetition
meeting the goal of 3 or fewer
0Grammar mistakes
 

4 paragraphs

328 words

7.50

Overall Band Score

Coherence and Cohesion: 6.0

Logical structure

Introduction & conclusion present

Supported main points

Accurate linking words

Variety in linking words

Lexical resource: 8.0

Varied vocabulary

Accurate spelling & word formation

Grammatical Range: 9.0

Mix of complex & simple sentences

Clear and correct grammar

Task Achievement: 6.0

Complete response

6.5

Clear & comprehensive ideas

Relevant & specific examples

Appropriate word count

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Topic Vocabulary:

persuade
promote
attract
influence
impact
consumerism
commercialism
market
product
brand
endorsement
manipulative
saturated
overwhelmed
repetitive
distracting
irrelevant
exaggerated
misleading
desensitized

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Some people say that advertising is extremely successful at persuading us to buy things. Other people think that advertising is so common that we no longer pay attention to it. Discuss both views and give your opinion.

Fully explain your ideas

Some people tend to buy products or get services instantly, without waiting. Why is it happening? Is this a positive or a negative development?

Some people say that the government should pay money for large pieces of art, like sculptures for public display in outdoor places. To what extent do you agree or disagree?

More and more students choose to move to other countries to study their higher education. Do you think the advantages of this outweigh its disadvantages?

Should students choose a university major that prepares them for high-paying careers. To what extent do you agree with this statement?

Global warming is one of the most serious issues that the world is facing today. What are the causes of global warming and what measures can governments and individuals take to tackle the issue?