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Band 7.5

Some people say that advertising has positive economic effects. Others think it has negative social effects because it will people feel dissatisfied with who they are and what they have. Discuss both views and give your opinion.

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Advertisements have become an inescapable part of people’s daily lives. While the positives they have on us are pronounced, I believe the negatives of adverts
also
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 should not be overlooked. On the one hand, the accelerated growth development of the advertising industry has produced generated economies of scale the economic effect of scale that benefits both advertisers distributors and suppliers of products and services.
First
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, it has forged a reliable and sustainable revenue stream that ad companies rely on to expand businesses.
As a result
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 of the increasing public recognition and varied distribution formats, the value chain of the industry has become more fragile but organized on the back of more specific occupations that emerged.
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, producers benefit from the high penetration rate of the advertisements by monetizing the public attention to real purchases of their goods and services.
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, I would argue that, from a societal perspective, there are several problems caused by the widespread advertisements waiting to be addressed.
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 of all, given its fundamental target of helping clients make profits, many ad videos and articles we see on the market are aiming to pursue people a lavish lifestyle, which could cause additional financial pressure on families. On top of
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, the propaganda of abundant consumption costs much of the social purse since it conveys an idea of excessive buying that rests on over-production, which leads to a massive waste of resources and energy, in turn, deepens the negative impact on our planet Earth. In conclusion, though the wide use of advertising tools to present companies’ brands indeed has created huge economic benefits, I am all for that people should start rising awareness of the drawbacks it can bring to societies and individuals.
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To get an excellent score in the IELTS Task 2 writing section, one of the easiest and most effective tips is structuring your writing in the most solid format. A great argument essay structure may be divided to four paragraphs, in which comprises of four sentences (excluding the conclusion paragraph, which comprises of three sentences).

For we to consider an essay structure a great one, it should be looking like this:

  • Paragraph 1 - Introduction
    • Sentence 1 - Background statement
    • Sentence 2 - Detailed background statement
    • Sentence 3 - Thesis
    • Sentence 4 - Outline sentence
  • Paragraph 2 - First supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 3 - Second supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 4 - Conclusion
    • Sentence 1 - Summary
    • Sentence 2 - Restatement of thesis
    • Sentence 3 - Prediction or recommendation

Our recommended essay structure above comprises of fifteen (15) sentences, which will make your essay approximately 250 to 275 words.

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