We are becoming less influenced by advertising now than in the past. What are the reasons? Is it a positive or negative development?

Advertising has less influence on the number of
consumers
in modern society. I believe it is because they are more comfortable with listening to a comment on
products
from
friends
or family.
In addition
, I think it has a positive impact on our environment since
people
can decrease the chance to purchase
products
.
People
tend to follow advice from a close community,
such
as
friends
or relatives. It is worth noticing that they rarely trust commercial advertising nowadays. Take my experience as an example, Usually, I would ask for suggestions from
friends
rather than an advertisement when I was shopping.
Moreover
, there are similar consumer behaviours between my
friends
and me. The commercial impact is decreasing its power in the young generation.
People
are less to be persuaded by advertisements, in order to attract
consumers
, the industry is more likely to produce high-quality
products
with organic ingredients since ESG is a trend in the market. It is a beneficial result for
consumers
and companies. Fewer non-recycle garbages are being produced. The earth will be recovered within a short time.
Besides
,
consumers
can take responsibility for our planet.
People
can make a choice to buy any kind of product after they think considerately and carefully. For the reasons mentioned above, word of mouth marketing strategy is more useful than a commercial advertisement at present. I think it has a positive impact on our planet because companies have to think about attractive strategies to increase the intention to purchase,
such
as
products
with better quality with natural ingredients.
Submitted by blair.chang975640 on

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