Nowadays many people prefer to buy famous brands of clothes, cars and other items. What are the reasons for this? Do you think it is a positive or negative development?

#people #brands #clothes #cars #items #development

In the past, price and quality were the most important criterion when purchasing products.

By contrast

, today,

people

give higher value to

brand

awareness in choosing clothing, gadgets, and other goods. In my opinion,

this

trend raises a wide range of problems and does more harm to society than good. The main reason for the emergence of

this

culture in consumer society is the increased demand for a sense of belonging. With the advancement of social media,

people

today witness famous individuals using luxury goods more regularly.

As a result

this

encourages fans to imitate those clothing habits and purchase items of the same

brands

As a consequence

people

unconsciously spend significant amounts of money on unnecessary items or pay extra costs for the

brand

For example

people

who follow famous

brands

may purchase a coat for double the price of a coat produced by a less-known

brand

but has the same quality. Another actor who suffers from

this

trend is new businesses, which do not have a large customer base. Prominent companies give no chance to emerging startups with their overly advertised and well-known goods.

Moreover

, big businesses are known for quickly copying innovative products from their new counterparts and using their

brand

strength to break their competitors' sales. Discouraged by constant pressure, many new

brands

inevitably close down their businesses. In a nutshell, many

people

today blindly follow popular

brands

, convinced that

brand

awareness is the guarantee of quality.

However

, I would argue that if new promising startups are

also

given preference, it will be more beneficial to society.

Submitted by jaker.raimov on Wed Apr 26 2023

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8Linking words
meeting the goal of 7 or more
3Word repetition
meeting the goal of 3 or fewer
0Grammar mistakes
 

4 paragraphs

261 words

0123456789.0505

Overall Band Score

Coherence and Cohesion: 6.0

Logical structure

Introduction & conclusion present

Supported main points

Accurate linking words

Variety in linking words

Lexical resource: 8.0

Varied vocabulary

Accurate spelling & word formation

Grammatical Range: 9.0

Mix of complex & simple sentences

Clear and correct grammar

Task Achievement: 6.0

Complete response

6.5

Clear & comprehensive ideas

Relevant & specific examples

Appropriate word count

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Topic Vocabulary:

Conspicuous consumption
Brand loyalty
Elitism
Marketing strategies
Consumer psychology
Purchase behavior
Economic stratification
Sustainability
Luxury goods
Peer influence
Global marketing
Brand equity
Materialistic values
Status symbol
Quality perception
Investment piece
Influencer culture
Exclusivity

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Nowadays many people prefer to buy famous brands of clothes, cars and other items. What are the reasons for this? Do you think it is a positive or negative development?

Fully explain your ideas

You are not ready for IELTS Speaking, if you

In most successful organizations, some people believe that communications between managers and workers is important, other people said that other factors are more important. What is your opinion?

Some people think that the amount of money spent on library is a waste as a new technologies are developing and replacing library functions. Do you agree or disagree?

Some people think that all lawbreakers should be taken into prison. In contrast, others believe there are better alternatives (for example, doing work or learning skills in the community). Discuss both views and give your opinion.

Some say that advertising is extremely successful at persuading us to buy things. Other people think that advertising is so common that we no longer pay attention to it. Discuss both views and give your opinion.

Essentional vocabulary list for IELTS Writing 7+