Some companies sponsor sports and sports stars as a way to advertise themselves. Some people think it is good, while others think there are disadvantages. Discuss both views and give your opinion.
Some companies are sponsoring athletic competitions and athletes to promote their products and some would argue that it is good,
however
, others say that it has negative consequences. While
others believe that it has disadvantages because it is expensive, I believe that it is an advantage for companies because it can help them generate more income.
On the one hand, sponsoring sports
competitions and the players are expensive, especially for well-known athletes. They cost millions of dollars. This
kind of advertisement does not guarantee immediate return on investments. If the sports
event or sports
star gets involved in a scandal, the overall
image of the company will be ruined as well. As a damage control, the company have to stop producing or recalling all the products associated with them. For instance
, the famous and award-winning paralympic was accused of killing his girlfriend. Companies had to withdraw their sponsorship with him because they did not want to be involved with a "killer". Thus
, this
kind of sponsorship has its drawbacks.
On the other hand
, it can also
generate more income for the company. Sports
competitions and their players have millions of viewers from all over the world. Sports
fanatics tend to support their favourite players in all their endeavours. They can attract their fans to buy the brand they are endorsing, thus
it will have more profit. For example
, the Jordan shoes are endorsed by Michael Jordan. It is one of the most expensive shoes in the world, despite that a lot of people are buying it and remains one of the most sought shoes up to this
day. Hence
, this
proves that sponsoring sports
and athletes can be profitable.
In conclusion, although
sports
events and sports
stars' sponsorships can be expensive, the possibility of earning higher income is greater.Submitted by yoko.onerom on
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Task Achievement
Ensure the essay has a clear introduction, body, and conclusion. In your introduction, clearly present the topic and your standpoint. Use the body paragraphs to discuss the opposing views and conclude by summarizing your opinion more decisively.
Coherence and Cohesion
To enhance coherence, use a range of linking words effectively to connect ideas within and between paragraphs. Also, ensure each paragraph deals with a single main idea for clearer argument development.
Coherence and Cohesion
To improve cohesion, it can help to plan your essay structure before writing, ensuring each paragraph flows logically into the next with clear connections between them.
Task Achievement
In the task response, provide a balanced discussion of both views before giving your opinion. Ensure your opinion is clear and reiterated in the conclusion for a stronger stance.