People buy a product if it fulfils their needs; there is no need for advertisement. To what extent do you agree or disagree with it?

In today's highly competitive market,
advertisements
play a crucial role in establishing a company's presence among competitors.
While
some argue that people buy
products
solely based on their needs, rendering
advertisements
unnecessary, I strongly disagree with
this
viewpoint. In
this
essay, I will discuss
this
opinion and present my perspective using examples and reasons. One perspective holds that people only purchase items that are essential or meet their needs,
thus
negating the need for
advertisements
.
This
view often stems from the belief that
products
are sometimes oversold to
consumers
, leading to false promises about their
benefits
.
For instance
, if a seller advertises a vacuum cleaner as indestructible and claims it will
last
a lifetime,
such
promises are undoubtedly misleading.
However
, it is true that many
companies
use
advertisements
to their advantage, sometimes inflating the product's perceived value, which can be ethically questionable. Despite
this
, I believe
advertisements
are necessary for several reasons.
First,
they inform people about the existence of
products
that are integral to daily life,
such
as vacuum cleaners, dish soap, and other household items.
Advertisements
help
companies
communicate the unique features and
benefits
of their
products
, enabling
consumers
to make informed decisions by comparing them with other available options in the market.
Moreover
, advertising helps
companies
build and maintain their brand image and foster loyalty among their customers.
For example
, consider the introduction of a new eco-friendly cleaning product. Without
advertisements
, potential customers might never learn about its environmental
benefits
or effectiveness compared to conventional
products
.
Advertisements
play a vital role in educating
consumers
and promoting
products
that align with their values and preferences. In conclusion, I firmly believe that
advertisements
are essential. They not only help
consumers
become aware of various
products
but
also
allow
companies
to showcase their unique features and
benefits
. Advertising ultimately supports informed purchasing decisions and highlights the importance of brand presence in the market.
Therefore
,
advertisements
are crucial in today's consumer-driven society.
Submitted by nick on

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general
Your essay provides a clear position on the topic and effectively argues your viewpoint. Make sure to strengthen your introduction and conclusion to make them more impactful.
coherence cohesion
While your essay is logically structured, connecting the points within paragraphs more fluidly would improve the overall reading experience.
task achievement
You have included relevant examples to support your opinions. Ensure these examples are more detailed and varied to provide a comprehensive argument.
general
The essay has a clear introduction and conclusion, effectively framing the discussion.
task achievement
You presented clear and comprehensive ideas, making your viewpoint easy to understand.
coherence cohesion
Your logical structure with main points supported by examples strengthens your argument.

You are not ready for IELTS Speaking, if you

  • Can’t speak smoothly without pauses.
  • Use simple words and lack vocabulary.
  • Feel nervous and anxious when speaking.
Topic Vocabulary:
  • consumer awareness
  • brand image
  • unique selling proposition (USP)
  • target audience
  • competitive advantage
  • market saturation
  • perception
  • demand generation
  • informative content
  • persuasive techniques
  • brand loyalty
  • mass media
  • consumer behavior
  • advertising campaign
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