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Writing Samples
Band 7

Companies invest millions of dollars in advertising to persuade consumers to buy their products. Do the advantages of this outweigh the disadvantages for the consumer?

#companies #millions #dollars #consumers #products #outweigh #consumer
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Investing a huge amount of
money
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 in advertising to persuade customers to purchase the
company
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's
products
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 has been a vital topic of debate.
Although
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this
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 trend leads to various
drawbacks
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, I strongly agree that the advantages outweigh the
drawbacks
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 which will be discussed through compelling reasons. First of all, in today's technological world, advertising is unavoidable.
Therefore
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, if a
company
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 wants to achieve its success and goals, it is crucial to introduce its
products
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 carefully around the world.
As a result
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, advertising can significantly provide various benefits to companies
such
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 as a huge annual income. A prime illustration of
this
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 is the Apple
company
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, where each year millions of dollars are dedicated to persuading their customers to follow and purchase their new
products
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,
such
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 as Apple watches.
However
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, the quality of the
products
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 is significantly essential,
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and
show examples
persuading individuals to purchase the new
products
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 is vital too.
On the other hand
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, numerous advertisements require enormous amounts of
money
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 which can lead to financial strain for companies, so if a
company
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 does not have an efficient budget to spend, it might yield to produce less quantity
products
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.
In other words
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, consider a
company
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 with a stable budget,
due to
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 spending a huge amount of
money
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 on advertising,
this
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company
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 might face dramatic difficulties in equipping its product with sufficient essential ingredients for reaching high quality
at the end
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. In conclusion, it is highlighted that there are various opinions about spending excessive amounts of
money
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 on advertising.
Although
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 there are some
drawbacks
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 in
this
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 approach
such
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 as producing less quality
products
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, I firmly would argue that the benefits outweigh the
drawbacks
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.
Submitted by mahanz on

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Task Achievement
Your essay addresses the prompt well with a clear stance that the advantages of advertising outweigh the disadvantages. However, ensure that each argument is clearly and thoroughly explained with examples.
Coherence and Cohesion
Organize your ideas with clear connections between paragraphs. Use transition words to strengthen the flow of your arguments.
Coherence and Cohesion
Your introduction is clear and sets up the argument effectively. You provide a conclusion that ties back to your main point, which enhances the cohesiveness of your essay.
Task Achievement
You provide relevant examples, like referring to Apple's advertising strategy, which adds specificity and supports your main points.
Topic Vocabulary:
  • advertising expenditure
  • consumer awareness
  • impulsive buying
  • economic impact
  • materialism
  • consumer debt
  • misleading advertisements
  • consumer trust
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