If you sell a product and people buy it, then advertising it is not necessary and considered as a kind of entertainment. Do you agree or disagree?

Marketing and advertising have always been an integral part of the sales process.

However

, many people believe that advertising is pointless if the

product

is already selling well. I do not agree with

this

viewpoint as advertisements offer many other benefits to the manufacturers.

To begin

with, it is undeniable that advertising increases profits as it plays a major role in convincing people to buy the advertised

product

by giving the feeling that life with it can be happier and more comfortable.

For example

, studies have shown that even if a particular

product

is widely consumed, using adverts will spur more people to make the purchase, which of course ensure the success of the business.

In addition

to that, adverts are essential to illustrate the benefits of the

product

and explain how it functions.

On the other hand

, advertising encourages loyalty among customers and increase their trust in the company.

This

would restrict any competition from other manufacturers who wish to produce similar products.

For instance

, the engaging and continuous advertising of Pepsi

cola

large genus of African trees bearing kola nuts

Cola

has made it the dominating soft drink brand despite the fact that several other companies are trying to make a name in

this

industry.

Thus

the role of advertising extends beyond providing entertainment. It builds brand value and recognition. In conclusion, after analysing the previous points, it is clear that promoting products is vital as many positive merits are drawn from

this

practice.

Therefore

, it is recommended that all companies launch advertising campaigns that allow their products to reach the widest possible market.