Some companies sponsor sports as a way to advertise themselves. Some people think it is good, while other thinks is has disadvantages to this. Discuss both views and give your opinion?

#companies #sponsor #sports #people

Some would argue that one of the most effective ways for companies in advertising themselves is by sponsoring sports club, while others disagree and think that it is not beneficial. Apart from discussing both sides of the argument,

this

essay will

also

discuss why becoming a sponsor of sports, especially the popular one, is advantageous for the companies. On the one hand, it is often thought that if companies allocate some of their marketing budgets to sponsor well-known sports clubs, they would benefit from having a high reputation, not only within their own country but

also

worldwide.

This

method has been used, especially for major businesses, in promoting themselves into the international market to attract more potential customers, as well as to expand their business globally.

This

can be seen by the growing number of companies,

such

as Herbalife and Samsung, where their names often appear during the Football World Cup Championship.

Therefore

this

way is always preferred as the marketing tool for businesses.

On the other hand

, many people are against

this

method of advertising as it has some potential risks for the companies. As we may be aware, the cost of sponsoring

such

popular sports players can be prohibitive, and

as a result

, some companies would have to deal with financial issues.

This

is exemplified by 50% of the companies in London, where they have discontinued to become the sponsor of the local sports-related clubs due to its high-cost.

However

this

idea should not be a stopper if the companies want to be marketed and recognized in the global market. Overall, despite some possible risks that the company may face by funding certain sports tournaments for advertising purposes, the advantages of it,

such

as globalizing their brands and reputations, are far more beneficial.

Therefore

, I believe that

this

method of advertisement is more effective as companies would gain even more profit from global market recognition.

Submitted by fatim.assahra on Wed Oct 23 2019

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for example
for instance
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to give a clear example
such as
namely
to illustrate
take, for example

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7Linking words
meeting the goal of 7 or more
0Word repetition
meeting the goal of 3 or fewer
0Grammar mistakes
 

4 paragraphs

317 words

0123456789.0505

Overall Band Score

Coherence and Cohesion: 4.0

Logical structure

Introduction & conclusion present

Supported main points

Accurate linking words

Variety in linking words

Lexical resource: 9.0

Varied vocabulary

Accurate spelling & word formation

Grammatical Range: 9.0

Mix of complex & simple sentences

Clear and correct grammar

Task Achievement: 6.0

Complete response

7.5

Clear & comprehensive ideas

Relevant & specific examples

Appropriate word count

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Topic Vocabulary:

Sports sponsorship
financial support
athletes
brand visibility
awareness
commercialization
integrity
dependencies
corporate funds
unethical practices
strategic partnerships
communal relations
promote healthy lifestyles

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Some companies sponsor sports as a way to advertise themselves. Some people think it is good, while other thinks is has disadvantages to this. Discuss both views and give your opinion?

Support ideas with relevant, specific examples

Essentional vocabulary list for IELTS Writing 7+

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Nowadays, more people are migrating to other countries than ever before. In order to become integrated into society in their adopted countries, immigrants should abandon their old ways and adapt to local custom and codes of behavior. Do you agree or disagree ?

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