Advertising is all around us, it is an unavoidable part of everyone’s life. Some people say that advertising is a positive part of our lives while others say it is a negative one. Discuss both views and include your own opinion. Give reasons for your answer and include any relevant examples from your own knowledge or experience.

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Advertising is an indispensable part of today's fast paced and modern world. It is
omni present
being present everywhere at once
omnipresent
. Some people argue that it has a good effect in our lives whilst others feel it brings in a lot of negative consequences
on
Suggestion
for
the
socitey
an extended social group having a distinctive cultural and economic organization
society
as
whole
Suggestion
a whole
. In my opinion, it has both positive and negative
effect
Suggestion
effects
on all individuals. I strongly feel that Advertising is one of the strongest and fastest modes of communication connecting with millions and zillions of people across the globe. It aids to create awareness in an effective manner to the masses
vide
make by combining materials and parts
build
its creative, impressive and crisp content through all mediums of audio, print and visual.
For instance
Linking Words
, an
endorsemennt
a promotional statement (as found on the dust jackets of books)
endorsement
by our global icons like Amitabh Bacchhan for a product or a cause
such
Linking Words
as
National Polio Day
Suggestion
a National Polio Day
or National Literacy Day educates our people especially the rural population on these social and health issues.
On the other hand
Linking Words
,
Accept space
,
it
also
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keeps the public well informed about the varied products available in
market
Suggestion
the market
and their benefits or threats. Advertisements of
ciggarate
finely ground tobacco wrapped in paper; for smoking
cigarette
cigarettes
brands always highlight the health hazards associated with smoking. In context to the negative impact that advertisements have in our lives,
this
Linking Words
is quite true amongst our younger generation. After watching an advertisement either on television or on hoarding board about the latest mobile being launched in the market, youngsters get demanding.
This
Linking Words
upsets the parents as it creates a social pressure.
Additionally
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, some advertisements
such
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as those of fairness creams often mislead the public. In conclusion, I would like to opine that advertising is a great source to create awareness amongst the masses. At the same time it requires a radical judgement by all individuals and society of its implications.

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Use cohesive linking words accurately and appropriately

Linking words are very important in your essay.

To score effectively on your IELTS exam, you should make an effort to implement short concise sentences coupled with linking words.

Almost every sentence in your essay should have a linking word of some sort.

In fact, the only sentences that can omit linking words are your background sentence and thesis.

Linking word examples:

  • firstly
  • secondly
  • thirdly
  • in additional
  • moreover
  • also
  • for example
  • for instance
  • therefore
  • however
  • although
  • even though
  • despite

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