Advertisements are becoming more and more common in everyday life. Is it a positive or negative development?

In recent years, advertisements are becoming more and more popular in the marketing of services and products. I think advertisements can have both - positive and negative effects. The
first
advantage of advertising is that it can bring a lot of benefits. So, advertisement generates a diversity of employment opportunities. It provides a career for people who prepare the content of advertisements, design logos or brand awareness for companies. Without
this
ma
rketing s
Suggestion
market
ector, we would have higher unemployment in the world. Another advantage of advertising is that it can promote brand, spread awareness of the messages about products and
then
products should reach potential consumers, it would attract more customers.
Also
, by advertising, customers could find out about newly launched products. And
as a result
, people could select from the bigger choice of products and could know more detailed information about products
However
, advertising
also
has some disadvantages.
First
of all, there are some technology companies which are collecting data about costumers
such
as your browsing history or your emails to electronic companies to guide your behaviour on the Internet for commercial purposes.
Secondly
, there are some brands which influence consumer psychology and trigger memories of childhood or Christmas.
As a result
, people feel under pressure to buy those brands’ products.
Lastly
, advertisers often focus on selling a brand image rather than the quality of products by using famous and successful people.
Then
, customers can be manipulated by the misleading, eye-catching image of influence and they will be likely to spend more money and follow the latest trend. In conclusion, advertisements have some positive effects for customers and marketing companies, but it
also
has some negative effects for customers
such
as boost sales (when customers spend more money) or celebrity endorsement (when customers are manipulated).
Submitted by medeine04 on

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