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Band 6

To what extent does price influence potential buyers? What other factors influence people to buy a product

#price #influence #buyers #factors #people #product
In today’s globalized era, when buying a
product
 or any goods, there are numerous factors that influence the customers. Many believe that
price
 is the only determinant while opponents argue that
such
 instruments as
quality
 and
brand
 name
also
 holds significant importance. In
this
 essay, we will discuss the extent to which
price
 is a deciding factor and look at factors,
besides
price
, that influences the purchase. To start with, on economic grounds, the satisfaction levels are directly proportionate to the cost of the
product
.
Although
 people's decisions will still be influenced by the
quality
 and quantity of a
product
,
price
 remains to be a crucial factor that helps one make a decision. Clearly, even if the
quality
 looks impeccable, one will only buy a
product
 if it seems to be value for money. An example for
this
 is the purchase of clothes from
such
 brands as Hugo Boss and Guess. Despite the fact that products are of high
quality
, a customer is only going to buy if the
product
 seems to be a match for the asking
price
. In short, the purchasing decisions of buyers are heavily
price
Suggestion
priced
-driven.
Besides
this
,
quality
 and
brand
 value are some of the other important factors that impact the choice of any purchase. If someone's personal preference is to buy a
quality
product
 or a
luxurious
Suggestion
luxury
brand
, they would not ponder over purchasing an expensive
product
.
For instance
, branded grocery items are usually more expensive than the home
brand
 products, but many choose to pay a higher
price
 for the
quality
 and
brand
. In short, the aforementioned factors shape the shopping habits of people. To conclude, there are many bases on which customers make their choice. As discussed,
price
 is a major factor, yet it is undeniable that many customers tend to make their decision based on factors like
quality
 and company reputation.

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For we to consider an essay structure a great one, it should be looking like this:

  • Paragraph 1 - Introduction
    • Sentence 1 - Background statement
    • Sentence 2 - Detailed background statement
    • Sentence 3 - Thesis
    • Sentence 4 - Outline sentence
  • Paragraph 2 - First supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 3 - Second supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 4 - Conclusion
    • Sentence 1 - Summary
    • Sentence 2 - Restatement of thesis
    • Sentence 3 - Prediction or recommendation

Our recommended essay structure above comprises of fifteen (15) sentences, which will make your essay approximately 250 to 275 words.

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