To what extent does price influence potential buyers? What other factors influence people to buy a product

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In today’s globalized era, when buying a
product
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or any goods, there are numerous factors that influence the customers. Many believe that
price
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is the only determinant while opponents argue that
such
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instruments as
quality
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and
brand
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name
also
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holds significant importance. In
this
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essay, we will discuss the extent to which
price
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is a deciding factor and look at factors,
besides
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price
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, that influences the purchase. To start with, on economic grounds, the satisfaction levels are directly proportionate to the cost of the
product
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.
Although
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people's decisions will still be influenced by the
quality
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and quantity of a
product
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,
price
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remains to be a crucial factor that helps one make a decision. Clearly, even if the
quality
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looks impeccable, one will only buy a
product
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if it seems to be value for money. An example for
this
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is the purchase of clothes from
such
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brands as Hugo Boss and Guess. Despite the fact that products are of high
quality
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, a customer is only going to buy if the
product
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seems to be a match for the asking
price
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. In short, the purchasing decisions of buyers are heavily
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price
Suggestion
priced
-driven.
Besides
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this
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,
quality
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and
brand
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value are some of the other important factors that impact the choice of any purchase. If someone's personal preference is to buy a
quality
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product
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or a
luxurious
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luxury
brand
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, they would not ponder over purchasing an expensive
product
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.
For instance
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, branded grocery items are usually more expensive than the home
brand
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products, but many choose to pay a higher
price
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for the
quality
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and
brand
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. In short, the aforementioned factors shape the shopping habits of people. To conclude, there are many bases on which customers make their choice. As discussed,
price
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is a major factor, yet it is undeniable that many customers tend to make their decision based on factors like
quality
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and company reputation.

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For we to consider an essay structure a great one, it should be looking like this:

  • Paragraph 1 - Introduction
    • Sentence 1 - Background statement
    • Sentence 2 - Detailed background statement
    • Sentence 3 - Thesis
    • Sentence 4 - Outline sentence
  • Paragraph 2 - First supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 3 - Second supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 4 - Conclusion
    • Sentence 1 - Summary
    • Sentence 2 - Restatement of thesis
    • Sentence 3 - Prediction or recommendation

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