Some people think that the only way to be successful in business is to have a unique product.
Discuss if you agree or disagree.

Business is all about dealing with products which eases up the daily task of end customers and I believe in
this
competitive world there are numerous products which are already in the
market
and are uniquely but not successful.
Firstly in
Accept comma addition
Firstly, in
this
essay we will be taking a look at how numerous and newer businesses are already
in
Suggestion
on
display, dealing with the same products and are achieving quite heights and
secondly
will talk about some examples where companies have launched a unique product but failed as it was not easily adaptable. Currently in the
market there
Accept comma addition
market, there
are examples of various companies like “Uber” & “Lyft” both are in the same business and are successful I.e. Cab service. They stand apart each other by offering different services
such
as ride sharing & various other modes of travelling which is helping their survival and separate customer base. Another example, could be various supermarkets which are selling day-to-day household products
such
as “ Walmart” and “Costco” which are having almost the same products in their stores and both are
market
leaders today because of their offering services & discounts. I would like to mention about companies which were unique enough
,
Accept space
,
but could not survive in Business for long.
First
classic example would be of “Orkut” when they came into
market they
Suggestion
the market, they
the market they
were only social media service and people using it didn’t understand it quite well and they were kicked out of
market
Suggestion
the market
easily. Another example is “Rental Cars” when they were launched they had a successful
market
with almost no competitors & they
also
had various rental options, later on they didn’t give much preference to customers and just focusing on their earning & revenues which decreased their customer base and
finally
lead to closure. To conclude
further
I would disagree that only developing unique product helps in getting Business success. It's about how the product is easily adaptable & company keeps innovating it more which helps their survival in
market
Suggestion
the market
for
Suggestion
in
the long run.
Submitted by girish.watwani2008 on

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