Day by day the number of online 
 is increasing.  Marketing of the local 
 plays a key role to encourage the 
 to 
 more local 
. Online 
 provide 
 more options to buy across the world and 
 to reduce their cost on the maintenance of stores and staff on the other side, it has some cons as well like the 
 can not the judge the 
 of the 
 and 
 has to faces losses caused due to returns.
The key factor to promote the sells of local 
 is to market them as 
  will grab the attention of the people. 
, a survey conducted by a team of business development and research group says that most of the 
 like shoes, clothes and sports kits which are made locally 
hasChange the verb form
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  increaseChange the verb form
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  their 
 by 70% in India after they are marketed by the movie and cricket 
startsCorrect your spelling
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 . 
, a study 
 shows that as per 
the Correct article usage
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 human psychology, the 
 that they see and hear more are the 
oneCorrect pronoun usage
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  which 
areChange the verb form
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   more to use. Overall, it is understood that the 
 strategy plays a key role in encouraging 
the Correct article usage
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 local 
 .
When it comes to 
onlineAdd an article
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  , 
, 
 mode of purchases help 
 to buy international brands from their 
bed roomCorrect your spelling
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  or living room. 
, a person in India can buy make an online 
 of a shirt manufactured in the USA, from his mobile phone. For 
, online 
 helps  Change the verb form
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 reduce the cost 
towardsVerify preposition usage
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  store 
, rental 
, and salaries to staff. 
, a company to 
setupCorrect your spelling
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  a cloth showroom need to spend huge money on renting a building in the city centre, 
setupCorrect your spelling
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  an attractive infra, and they have to pay staff as well, which requires a huge investment whereas 
inAdd the comma(s)
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  the online shopping mode, they just need a website to sell their 
 .
, 
 cannot look and feel the 
 of the 
 when they opt for an online 
 whereas 
inAdd the comma(s)
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  treditionalCorrect article usage
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  way of 
, they can 
 the 
 of the 
 by physically touching and seeing it. When it comes to 
, they have to face huge numbers of returns from the 
 as most of the 
 will 
 the 
, use them for 
fewAdd an article
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  days, and 
they Correct pronoun usage
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  return them. 
 is resulting in the shutdown of many small online selling 
 and hitting the profits of many multinational online 
. 
, online 
 scams 
 impacting both 
 and 
 due to cyber attacks. 
In conclusion, the local sellers should focus on 
 of their 
 to increase their 
. The online 
 is benefiting the 
 complete their shopping quickly and 
 to save the expenses of the store 
 costs at the same time, 
 are failing to 
 the 
 of the 
 online whereas the 
 are failing to survive due to huge returns of the 
.