Today, the high sales of popular consumer goods reflect the power of advertising and not the real needs of the society in which they are sold. To what extent do you agree or disagree?

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this

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day and age, IT IS BELIEVED THAT the high rate of good consumption does not rely on the demand of the public, BUT IT depends totally on advertisements. While I accept that the power of advertising ON HIGH

SALES

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can be true to some extent, I still ARGUE that the customer’s needs

also

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play a vital role in increasing

sales

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. On the one hand, there are many reasons why I believe that commercials impact

customers

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' buying decisions.

First

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of all, advertising techniques are a channel that conveys product-oriented information to consumers.

Therefore

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, buyers can have an understanding

about

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show examples

those

products

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, and make a decision whether to purchase or not.

As a result

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, businesses can gain profits thanks to advertisements. Following that, brand equity is gained through remarkable commercials that attract more

customers

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to buy

products

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In particular

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, if a business builds up marketing campaigns that are unique enough to draw consumers’ attention, they can broaden profit margins due to the high purchase of

products

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On the other hand

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, I hold a firm belief that the high

sales

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of popular consumer goods

also

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rely on the real needs of

customers

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Firstly

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, according to researchers of consumer

behavior

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behaviour

show examples

, buyers have an intention to purchase goods that they need to consume. In fact, if they do not have interests in

products

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, or that

products

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do not satisfy customer’s demands, buyers will not spend money.

This

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can be exemplified by customer needs in the COVID-19 period, purchasers are likely to focus on buying necessary goods

such

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as food, beverage, masks, or medicine.

Besides

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, it is said that some people get used to buying

products

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from certain brands. To be more specific,

customers

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need to receive other product’s values over things expressed in advertisements

such

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as the quality of the product.

Therefore

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, they tend to buy those

products

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again which they used to have an experience before. In conclusion,

although

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I cannot deny that advertising is a necessary means of increasing

sales

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, yet I still strongly believe that the real demand of

customers

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is of great benefit to gain profits to an entrepreneur.

Submitted by Uyen Dinh on Sun Jun 06 2021

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Include an introduction and conclusion

A conclusion is essential for IELTS writing task 2. It is more important than most people realise. You will be penalised for missing a conclusion in your IELTS essay.

The easiest paragraph to write in an essay is the conclusion paragraph. This is because the paragraph mostly contains information that has already been presented in the essay – it is just the repetition of some information written in the introduction paragraph and supporting paragraphs.

The conclusion paragraph only has 3 sentences:

Summary
Restatement of thesis
Prediction or recommendation

Example:

To summarize, a robotic teacher does not have the necessary disciple to properly give instructions to students and actually works to retard the ability of a student to comprehend new lessons. Therefore, it is clear that the idea of running a classroom completely by a machine cannot be supported. After thorough analysis on this subject, it is predicted that the adverse effects of the debate over technology-driven teaching will always be greater than the positive effects, and because of this, classroom teachers will never be substituted for technology.

Start your conclusion with a linking phrase. Here are some examples:

In conclusion
To conclude
To summarize
Finally
In a nutshell
In general

Discover more tips in The Ultimate Guide to Get a Target Band Score of 7+ »— a book that's free for 🚀 Premium users.

11
Linking words
meeting the goal of 7 or more
3
Word repetition
meeting the goal of 3 or fewer
2
Grammar mistakes
detected issues

0123456789.0505

Overall Band Score

Coherence and Cohesion: 5.0

Logical structure

Introduction & conclusion present

Supported main points

Accurate linking words

Variety in linking words

Lexical resource: 7.0

Varied vocabulary

Accurate spelling & word formation

Grammatical Range: 7.0

Mix of complex & simple sentences

Clear and correct grammar

Task Achievement: 9.0

Complete response

Clear & comprehensive ideas

Relevant & specific examples

Appropriate word count

4 paragraphs

350 words

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Topic Vocabulary:

consumer behavior
perceived need
lifestyle aspirations
brand image
prestige
psychological techniques
scarcity
social proof
celebrity endorsements
technological advancements
product innovations
emerging consumer needs

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Today, the high sales of popular consumer goods reflect the power of advertising and not the real needs of the society in which they are sold. To what extent do you agree or disagree?

Include an introduction and conclusion

In the developed world, average life expectancy is increasing. What problems will this cause for individuals and society? Suggest some measures that could be taken to reduce the impacts of aging population

In some countries young people are encouraged to work or travel for a year between finishing high school and starting university studies. Discuss the advantages and disadvantages for young people who decide to do this .

Some people think there is no need for professional photographers as everybody knows how to click pictures. What is your opinion? Include any relevant personal experience and knowledge

in many countries around the world ,rural people are moving to cities,so the population in the countryside is decreasing. do you think this is a positive or a negative development?