Some people say that advertising is extremely successful at persuading us to buy things. Other people think that advertising is so common that we no longer pay attention to it. Discuss both these views and give your own opinion.

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Ever since the day of their creation,
advertisements
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have become a standard aspect of marketing. With their persuasive power, they were utilized by many companies and businesses for higher sales.
However
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, many
people
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state that
commercials
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can no longer grab their attention, especially with their common appearances. In my opinion,
advertisements
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still could sway
people
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into buying things. One of the most prominent powers of
commercials
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is the amount of information. According to one research by a group of renowned psychologists, humans tend to record the information that they have heard about previously, even if they cannot recall doing so. Because of that, when those
people
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see the products that were advertised, their brains will subconsciously feel a connection to the items,
thus
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motivating them to buy. Other powers,
such
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as raising awareness and building credibility, share the same method for influencing others. Despite
commercials
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' various capabilities, none of them is permanent. One of the most important rules for advertising is the speed
in
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at
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which customers' attention is captured. Since
people
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have a slight distaste for
advertisements
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because they see them as fake and unreliable, it is not possible to induce a long-term positive effect about advertised products on the customers.
Nevertheless
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,
advertisements
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can still affect
people
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, and regardless of how oblivious they are, those
commercials
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will still have power over their attention. In conclusion, even though advertising is not as omnipotent as some might believe, it is undoubtedly a marketing method that has successfully persuaded
people
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into purchasing things.
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To get an excellent score in the IELTS Task 2 writing section, one of the easiest and most effective tips is structuring your writing in the most solid format. A great argument essay structure may be divided to four paragraphs, in which comprises of four sentences (excluding the conclusion paragraph, which comprises of three sentences).

For we to consider an essay structure a great one, it should be looking like this:

  • Paragraph 1 - Introduction
    • Sentence 1 - Background statement
    • Sentence 2 - Detailed background statement
    • Sentence 3 - Thesis
    • Sentence 4 - Outline sentence
  • Paragraph 2 - First supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 3 - Second supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 4 - Conclusion
    • Sentence 1 - Summary
    • Sentence 2 - Restatement of thesis
    • Sentence 3 - Prediction or recommendation

Our recommended essay structure above comprises of fifteen (15) sentences, which will make your essay approximately 250 to 275 words.

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Topic Vocabulary:
  • persuade
  • promote
  • attract
  • influence
  • impact
  • consumerism
  • commercialism
  • market
  • product
  • brand
  • endorsement
  • manipulative
  • saturated
  • overwhelmed
  • repetitive
  • distracting
  • irrelevant
  • exaggerated
  • misleading
  • desensitized
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