Some people say that advertising encourages us to buy things that we really do not need. Others say that advertisements tell us about new products that may improve our lives. Which viewpoint do you agree with? Give reasons for your answer and include any relevant examples from your own knowledge or experience.

To promote the business,companies choose effective ways to reach customers as publications.Many people believe that promotional adverts attract people to purchase the commodity even those that are not useful to them.Some opine that those broadcast help us to introduce a new variety of stuff to improve their lifestyles.In my opinion, I agree with the statement.In the forthcoming paragraphs, I shall explain my point of view.

Firstly

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, several studies have suggested that literature, which remains the most effective means of increasing sales for many varieties, can manipulate customers into buying goods that they don't actually need because their bottom line is to uplift the overall sales for a company.

For example

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, in the realm of cosmetics, once the new innovation became stagnant, companies started to move towards misleading marketing tactics to increase their sales, which differentiate the quality with little to no actual difference, in terms of day Vs night, men's Vs women's and kid's Vs adult's. It changes the whole narrative into having a personal product for each household,

then

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having a common consumption trend.

Secondly

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, it is observed that the recent rise in consumer behaviour studies, which focuses on the emotional element behind a purchase decision, has enabled varieties to manipulate buyers by forming stories that can tap into their feelings and emotions, and create desires that never existed.

For instance

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, several luxury brands like Gucci and Ferrari create a sense of success and exclusivity around their products by using exotic locations and extremely attractive models in their commercials. It

consequently

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creates a desire to get these limited products so that one can

also

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become a part of these exclusive clubs. In conclusion, I think advertisements do have the power to pursue us into buying unnecessary goods. We as consumers need to be more vigilant, and authorities need to regulate the advertisements more tightly to counter

this

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issue.