Today, TV channels show more men’s sports than women’s sports. Why is this the case? Should TV channels give equal time for women’s sport and men’s sport?

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These days, there is a significant difference between
men
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and
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women
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’s
sports
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coverage
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on TV. I believe that
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women
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’s sport should get just as much
coverage
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as
men
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’s, and will outline my reasons in the following essay.
To begin
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with, there are many reasons for the dominance of
men
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athletics programs on television(1). Due to a large proportion of
sports
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viewers being male, television channels tend to broadcast
men
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's
sports
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programs to maximize their ratings and profits. Take football as an example. Inside a coffee shop, it is common to see a group of young
men
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discussing a recent
men
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’s football match, while
women
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show a greater preference for(2) discussing other topics like shopping or celebrity gossip.
Additionally
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, because
men
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are usually physically stronger and faster than
women
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, they tend to play at a much higher level(3) , which makes
men
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’s
sports
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much more exciting to watch.
However
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, I am of the opinion that it is necessary for audio channels to provide equal
sports
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coverage
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for both genders(4) .
Firstly
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, it helps to create gender equality in society(5) and increases the participation rate of
women
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in sport. Every time
women
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go out onto the field, they give it their all knowing that their best will likely go unnoticed, and
therefore
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just like
men
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, female athletes should receive full recognition(6) for their effort.
Secondly
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, better media
coverage
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also
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enables
women
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to make money from endorsements(7) which improve their income.
That is
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to say, more television exposure for female players will lead to major deals with endorsers and higher salaries in the future through advertising contracts. In conclusion, why
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women
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’s
sports
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shows do not receive enough
coverage
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in
this
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day and age results from the aforementioned reasons, and I truly believe that it is necessary to ensure equal
coverage
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of
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women
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’s
sports
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.
Submitted by thanhhai29102000 on

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