Today the high sales of popular consumer goods reflect the power of advertising and not the real needs of the society in which they are sold. To what extent do you agree with these views? Give reasons for your answer and include any relevant examples from your own knowledge or experience.

Nowadays, business people take good advantages by creating too many
advertisements
for consumer goods in order to increase their sales.
Advertisements
have the power to attract more and more people to purchase the goods despite their needs. I partially agree with these views with minor disagreements.
This
essay will discuss the topic in detail.
First
and foremost, the sellers manage to make high revenues by just advertising their
products
with attractive images.
For example
, children’s
products
such
as toys are shown in a very creative way with colourful pictures of the
items
.
As a result
, the compelling looks of the
products
influence parents to purchase those toys for their kids despite the expensive prices and sometimes the
items
are not even useful for their children.
Therefore
, the sales for the
products
dramatically increase.
On the other hand
, not everyone is influenced by good
advertisements
. It is undeniable that purchasing things are completely their choice.
Advertisements
could not cause changes to their buying habits. To illustrate, even if the
advertisements
displayed are high in quality, they often think twice about whether the
items
are necessary for their daily needs before purchasing them. Even though it is inevitable for them to come across appealing commercials, their extreme level of self-control lead them to make proper consideration before deciding to invest. To conclude, it is certainly true that the sellers make good money from different kinds of unique
advertisements
.
However
, some people know exactly what they want and what are unnecessary
items
that they should not purchase in spite of eye-catching
advertisements
.
Submitted by srieekesha8 on

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Topic Vocabulary:
  • consumer behavior
  • perceived need
  • lifestyle aspirations
  • brand image
  • prestige
  • psychological techniques
  • scarcity
  • social proof
  • celebrity endorsements
  • technological advancements
  • product innovations
  • emerging consumer needs
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