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Band 7

In theie advertising, businesses nowadays usually emphasise that their products are new in some way. Why is this? Do you think it is a positive or negative development?

#theie #businesses #emphasise #products #development
These days, many companies always claim in their advertisements that their goods are new in some aspects. There are a lot of reasons why they claim that. From my point of view,
this
 is a positive improvement that provides vast advantages. The major reason that a lot of businesses usually say that their commodities are new in some way is that they would like to attract customers.
In other words
, if they produce their
products
 with the latest technology, numerous customers will be interested in their
products
.
Moreover
, they would like to increase the circulation of other goods under their brand. To illustrate, Apple company advertised the mobile phone called iPhone that had been generated by the latest innovation. After that, other
products
 of Apple company are popular as much as
the
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mobile phones. One of the obvious advantages of
this
 development is that it makes our lives more comfortable. In simple terms, currently, many technological companies offer their goods with a lot of useful functions that benefit us
such
 as the watch that has a telephone function.
In addition
, it increases our quality of life.
For example
, in
this
 period, people can travel to every place without getting lost because of the map function that results from the new technology in their smartphones. On top of that, new innovations will be enhanced.
That is
 to say
,
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 since a number of businesses attempt to create new features in their commodities in order to fascinate the clients, there are plenty of technologies that will be developed. To summarize, fascinating the consumers as well as increasing the sale figures of other
products
 under the brand are the reasons for
this
 development, which offer tremendous benefits.
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Include an introduction and conclusion

A conclusion is essential for IELTS writing task 2. It is more important than most people realise. You will be penalised for missing a conclusion in your IELTS essay.

The easiest paragraph to write in an essay is the conclusion paragraph. This is because the paragraph mostly contains information that has already been presented in the essay – it is just the repetition of some information written in the introduction paragraph and supporting paragraphs.

The conclusion paragraph only has 3 sentences:

  • Summary
  • Restatement of thesis
  • Prediction or recommendation

Example:

To summarize, a robotic teacher does not have the necessary disciple to properly give instructions to students and actually works to retard the ability of a student to comprehend new lessons. Therefore, it is clear that the idea of running a classroom completely by a machine cannot be supported. After thorough analysis on this subject, it is predicted that the adverse effects of the debate over technology-driven teaching will always be greater than the positive effects, and because of this, classroom teachers will never be substituted for technology.

Start your conclusion with a linking phrase. Here are some examples:

  • In conclusion
  • To conclude
  • To summarize
  • Finally
  • In a nutshell
  • In general

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Topic Vocabulary:
  • Competition
  • Consumer demand
  • Novelty
  • Innovation
  • Progress
  • Differentiation
  • Attract
  • Generate
  • Interest
  • Positive aspect
  • Negative aspect
  • Emphasize
  • Balancing
  • Quality
What to do next:
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