In their advertising, business nowadays usually emphasise that their products are new in some way Why is this? Do you think it is a positive or negative development?

#business #emphasise #products #development

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It is obvious that a greater amount of money is spent on advertising campaigns, proving that it plays a vital role in business industries. One of the current strategies

this

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industry creates is convincing people that their

product

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is the latest hype among the others.

This

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essay will analyze why they do

this

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and explain why I believe it delivers adverse effects as well. Without a doubt, promoting a brand-new item will improve the profit because society tends to be attracted by novelty value.

Firstly

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, the different or unusual things draw attention from

customers

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then

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it stimulates them to explore the

product

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Further

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, the more they get exposed to the information from the advertisement, the higher chance they will do purchasing in the near future.

Secondly

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, the new inventions allure more

customers

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not only for the popular item but

also

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other products under that brand.

For instance

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, when Samsung released a flip cell phone, its previous tablet

also

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received more recognition.

Hence

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this

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marketing plan is evident to increase sales in a short time.

On the other hand

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, targeting to release new products regularly will unlikely make the

customers

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stick around because the company invests too much in the wrong aspect

instead

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of trying to satisfy the

customers

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. The company will lose loyal clients because the

product

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does not meet their expectations while the competitor offers better features. Meanwhile, it is undeniable that producing high-quality products leads to more repeat business than focusing only on advertising strategy.

Therefore

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, spending more time and money to improve the

product

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before it launches to the public will minimize customer complaints and returns. In summary, I think the main reason why numerous companies are trying to impress the client by telling them that their

product

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is the most up-to-date one is because it acquires

market’s

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the market’s

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attention

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apply

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which later escalates the sales. But

then

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, the negative outcomes should be avoided by putting so much consideration on the

product

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’s quality rather than on the marketing plan only.

Submitted by diestadhania on Thu Mar 03 2022

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11
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meeting the goal of 7 or more
2
Word repetition
meeting the goal of 3 or fewer
2
Grammar mistakes
detected issues

0123456789.0505

Overall Band Score

Coherence and Cohesion: 7.0

Logical structure

Introduction & conclusion present

Supported main points

Accurate linking words

Variety in linking words

Lexical resource: 7.0

Varied vocabulary

Accurate spelling & word formation

Grammatical Range: 7.0

Mix of complex & simple sentences

Clear and correct grammar

Task Achievement: 9.0

Complete response

Clear & comprehensive ideas

Relevant & specific examples

Appropriate word count

4 paragraphs

332 words

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Topic Vocabulary:

novelty
excitement
latest trends
improvements
advancements
differentiating
competitors
innovation
progress
attracting attention
generating curiosity

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In their advertising, business nowadays usually emphasise that their products are new in some way Why is this? Do you think it is a positive or negative development?

Completing university education is thought by some to be the best way to get a good job.On the other hand, other people think that getting experience and developing soft skills is more important. Discuss both sides and give your opinion.

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The youth crime rate is rising rapidly in many countries. What are the reasons for this trend? What can parents and teachers do to solve it?

Some students do not have the natural ability for other languages. Some people think that schools should not force students to learn foreign languages. To what extent do you agree or disagree?

In many countries, an increase in crime has been blamed on violent images on television and in computer and video games. To what extent do you agree or disagree with this opinion?