Some people believe that companies should be allowed to collect data about customers freely, while others believe this practice should be restricted. Discuss both sides of this issue.

Undoubtedly, advertisements play a crucial role for various industries in promoting their sales. In accordance with

this

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, few demographics of society feel that

companies

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should be permitted to gather

data

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from their

customers

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without any restrictions, while others feel there should be some limitations implemented.

This

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essay articulates both sides of the argument in the forthcoming paragraphs On one hand, the collection of

data

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allows

companies

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to improve their

products

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by analyzing the reviews and recommendations

customers

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make while using their

products

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.

In addition

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, with the help of modern technologies like artificial intelligence and machine learning, these businesses can divide their sales into specific regions, thereby the desired

products

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or services can be easily accessed by their

customers

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.

Moreover

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,

this

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allows strong interaction with their

customers

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, eventually instilling a better trust, since they have a feeling that these

companies

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understand the product requirements.

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, in my experience, I feel more comfortable with

companies

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, that understand my requirements and

further

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provide a better version of these

products

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as per my requirement.

On the other hand

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, these

companies

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often use adverts, google ads, and other search engine marketing techniques.

However

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, using these technologies may disrupt the privacy of

customers

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. To explain more about

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, people who use the internet often experience several ads or surveys these

companies

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provide by specifically targeting certain demographics of the society,

although

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these surveys are used for collecting

data

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, they may exasperate individuals since they are diverted from their main work. Eventually, causing these individuals to think that they are being spied on by these

companies

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leads to privacy violations.

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, a recent survey conducted by Google in the year 2020 proved that there was a decrease in 50% network traffic to amazon, because of the increase in advertisements provided to their huge

customers

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across different countries. To conclude,

data

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collection from

customers

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is an activity carried out by the

companies

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to improve their services, to provide better

products

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to

customers

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.

However

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, these may negatively affect certain

customers

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' personal space.