Advertisement is becoming more and more common in everyday life. Is it positive or negative development?

In

this

21st century,

companies

invest in a lot of

business

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businesses

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of which

sports

is one of them.sporting affords

rumunerative

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remunerative

earnings to athletes and organizations invest more financially.Irrespective of the negative effects it brings,I personally believe that it is a welcome development which helps to bring diverse groups together and acts as a means of advertisement for the company.

To begin

with,when corporate bodies devote their money

into

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to

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sports

,it fosters global solidarity.

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The sport

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Sport

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Sports

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industry is multifaceted so investing and participating in

sports

improves

cohesion

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the cohesion

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and inclusion of minority groups in

other setting

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another setting

other settings

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.Research on soccer

team

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teams

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shows that when athletes from diverse ethnic groups play and work together,there is more assimilation.

Next

,

companies

promote their business when they

are involve

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are involved

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financially in

sport

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sports

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marketing.With a huge number of spectators watching one soccer

events

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event

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,

companies

sell their brands easily.

For example

,Nike,

current

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the current

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sponsor of F.C Barcelona.Nike

spend

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spends

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millions of euros for a

sports

entity or a player to display their logo on a T-Shirt or boots.All the people who gather to watch Barcelona are continually watching the sponsorship that the protagonists of the events show.What a powerful advertising strategy.

However

,despite the positive development mentioned above,it has a negative

consequence

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consequences

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.When

companies

pump millions

in

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into

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sports

,there is a tendency that corruption will sweep its way into the core of the system.Most managers have been called to answer lawsuits of funds mismanagement or

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athletes

atheletes

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athletes

has

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have

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been banned for taking hard drugs to enhance their performance.

For example

,after World Cup 1998,the Brazillian soccer star Maradona was suspended from football because he took drugs to improve his skills. In summary,sporting activities is a big enterprise that benefits the players and

companies

invest

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that invest

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financially.

Although

,it may bring corruption

but

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apply

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I personally

agrees

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agree

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that the positive benefits of fostering solidarity and means of advertisement

outweighs

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outweigh

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the drawbacks.