In their advertising, businesses nowadays usually emphasise that their products are new in some way. Why is this? Do you think it is a positive or negative development?

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The corporates always claim their goods in advertisements can catch up with the trend currently. There is some uncertainty as to the merits and demerits of

this

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viewpoint.

This

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essay discusses its possible causes and why I believe that the development is not

beneficial

Rephrase

as beneficial

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as these businesses think.

To begin

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with, some products,

such

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as electronic devices, are bonded to the development of high technology, which evolves at a fast speed.

In addition

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, a fancy seasonal design should be broadcast on television or the Internet, so that audiences will be attracted to purchase, especially in a limited version,

for example

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Moreover

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, when customers get a clue from the commercial that a brand-new generation is promoted, their desire to possess a new one is stimulated, appealing to basic human psychology.

On the other hand

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, if the producers emphasize their commodities lead a trend, it will cause extra expenditures, forcing the targeted audiences to buy something that they may have already owned.

For instance

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, Apple fans rushed to get an iPhone 13 after the launch,

while

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they still

have

Wrong verb form

had

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a functional iPhone 12, which may

result

Wrong verb form

resulted

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in a stockpile.

Also

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, the elements ranging from metal to chemicals combined in goods can be overconsumed.

Furthermore

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, some updates are only marketing strategies, deceiving customers into taking out purses,

while

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the functions of the products remain the same. In conclusion, technology, eye-catching designs, and promoting intention are the main reasons for the phenomenon,

while

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I would argue that it causes some drawbacks

that

Change preposition

in that

show examples

consumers’ benefits may be offended and the resources are wasted.

mengjia.maFri Aug 05 2022

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Coherence and Cohesion

Ensure that your introduction and conclusion clearly state your position and provide a summary of your main points.

Task Achievement

You have provided a good range of examples and related them to the main points, continue to do so to support your arguments.

11
Linking words
meeting the goal of 7 or more
0
Word repetition
meeting the goal of 3 or fewer
4
Grammar mistakes
detected issues

0123456789.0505

Overall Band Score

Coherence and Cohesion: 6.0

Logical structure

Introduction & conclusion present

Supported main points

Accurate linking words

Variety in linking words

Lexical resource: 6.0

Varied vocabulary

Accurate spelling & word formation

Grammatical Range: 6.0

Mix of complex & simple sentences

Clear and correct grammar

Task Achievement: 6.0

Complete response

Clear & comprehensive ideas

Relevant & specific examples

Appropriate word count

4 paragraphs

258 words

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Topic Vocabulary:

emphasise
advertising
products
innovation
competitive strategy
consumer dissatisfaction
value

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In their advertising, businesses nowadays usually emphasise that their products are new in some way. Why is this? Do you think it is a positive or negative development?

Writing task 1-Informal letter Your English speaking friend who lives in your town has asked for your advice about learning a new sport

Some people think that the government should provide free housing, while others think that it is not the government’s responsibility. Discuss both views and give your opinion.

Formal examinations are the only effective way to assess a student's performance. Continual assessment, such as course work and projects, is not a satisfactory way to do this. To what extent do you agree or disagree with this statement?

Some people think that printed books are no longer necessary in this digital era as all writings can be stored electronically. Others think that printed books still play important roles. Discuss both these views and give your own opinion.