Some people belive that advertising has a strong effect on a person's decision-making process. Other people believe that it has little or no real impact. Discuss both views and give your own opinion.

#people #belive #effect #person #process #impact

Advertising induces a

customer

towards buying a

product

. There is a school of thought, which, is of the opinion that the consumer's decision-making process is highly influenced by advertising ,

whereas

,there are people who believe the contrary. In my essay, I shall discuss both views with relevant examples and

would

Wrong verb form

will

show examples

share my thoughts on the matter. First and foremost,

product

communication informs the

product

benefits.

However

also

creates an aspiration among the expected buyers for owning it. Various forms of print, audio and visual effects are put to use, to ensure that the need of the

product

is created and the end user is driven towards buying the same.

For example

, it is the advertisements of aspiration which create brand value for Apple phones, encouraging the potential purchase of the mobile. All big brands use branding as a tool to drive sales by impacting psychology.

This

is mostly true in consumer products and packaged goods.

On the contrary

, there are instances where the quality of the

product

speaks about itself and it is a real need of the

customer

, and benefits, that determine the purchasing intent. If a manufacturer is honest about quality, he does not need to advertise to influence minds, the

customer

will buy owing to its unwavering features and value. Industrial products , and machinery , come under

this

category.

For example

while

buying tires the

customer

will look for the grip, texture of the surface and his experience with the

product

. Conclusively , after discussing both the views, for and against the motion, I can conclude, that it is critical and gainful to advertise and create a positive perception of the

product

. The benefits if communicated properly will help probable clients to make up their minds about a

product

or a service. In the world of competition, it is of utmost importance to have knowledgeable and loyal customers.

Submitted by hindolroy7 on Sun Jan 29 2023

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coherence cohesion

Keep a clear coherent structure to your essay, ensure each paragraph naturally flows to the next, and use cohesive devices effectively.

task achievement

Make sure to respond directly to the task prompt, providing a balanced overview of both sides of the argument, and clearly state your opinion.

Include an introduction and conclusion

A conclusion is essential for IELTS writing task 2. It is more important than most people realise. You will be penalised for missing a conclusion in your IELTS essay.

The easiest paragraph to write in an essay is the conclusion paragraph. This is because the paragraph mostly contains information that has already been presented in the essay – it is just the repetition of some information written in the introduction paragraph and supporting paragraphs.

The conclusion paragraph only has 3 sentences:

Summary
Restatement of thesis
Prediction or recommendation

Example:

To summarize, a robotic teacher does not have the necessary disciple to properly give instructions to students and actually works to retard the ability of a student to comprehend new lessons. Therefore, it is clear that the idea of running a classroom completely by a machine cannot be supported. After thorough analysis on this subject, it is predicted that the adverse effects of the debate over technology-driven teaching will always be greater than the positive effects, and because of this, classroom teachers will never be substituted for technology.

Start your conclusion with a linking phrase. Here are some examples:

In conclusion
To conclude
To summarize
Finally
In a nutshell
In general

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7Linking words
meeting the goal of 7 or more
2Word repetition
meeting the goal of 3 or fewer
1Grammar mistakes
 

4 paragraphs

312 words

7.00

Overall Band Score

Coherence and Cohesion: 6.0

Logical structure

Introduction & conclusion present

Supported main points

Accurate linking words

Variety in linking words

Lexical resource: 8.0

Varied vocabulary

Accurate spelling & word formation

Grammatical Range: 8.0

Mix of complex & simple sentences

Clear and correct grammar

Task Achievement: 6.0

Complete response

Clear & comprehensive ideas

Relevant & specific examples

Appropriate word count

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Topic Vocabulary:

consumer awareness
targeted marketing
emotional appeal
impulsive purchases
pervasive
brand loyalty
perceived needs
discerning consumer
information overload
ad fatigue
skepticism
persuasive elements

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Some people belive that advertising has a strong effect on a person's decision-making process. Other people believe that it has little or no real impact. Discuss both views and give your own opinion.

Include an introduction and conclusion

why do most young people are likely to use the internet?

Many people today do not feel safe either at home or when they are out. What are the causes? Do you think this will be the case in the future?

Some people think that environmental problems are too big for individuals to solve, while others think that the government cannot solve these environmental problems unless individuals make action. Discuss both views and give your own opinion.

Some people believe that it is good to share as much information as possible in scientific research, business and the academic world. Others belive that some imformation is too important or too valuable to be shared freely.

Nowadays, International Tourism is one of the biggest industries in the world. Unfortunately, it creates tension rather than understanding between people from different cultures. To what extent do you agree or disagree with this opinion.