IELTS Writing Correction Service
Writing Samples
Band 8

Today, the high sales of popular consumer goods reflect the power of advertising and not the real needs of the society in which they are sold. To what extent do you agree or disagree? You should write at least 254 words.

#sales #consumer #goods #power #society
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It is believed that the high
sales
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 of trending
goods
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 among buyers are a result of powerful advertisements which is not the authentic
demand
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 of the market and society. I absolutely agree with
this
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 point of view and I think that the majority of advertisements make
people
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 purchase unnecessary items.
However
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, some advertising gives
people
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 information about know-how products. First of all production of a new product doesn’t mean that there exists real
demand
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 for the product. Artificial
demand
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 is created by the Marketing team of any manufacturing company to sell their products.
For example
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. the promotion of the new iPhone 11 shows how many cameras it has a high-quality
picture
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pictures
show examples
.
However
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, it is not so different from the previous edition of the same iPhone.
As a result
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 of
this
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 ,advertisement millions of
people
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 bought new iPhones in order to alter iPhone 10
although
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 it was not required so far.
Secondly
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,
people
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 overconsumption of
goods
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 because of unreliable advertisements and psychological affect. There are some examples of increasing
sales
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 by ‘right’ marketing strategy to change the psychology of humans.
For instance
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sales
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 of Orbit gums doubled after an advertisement on TV where the actor used two gums
instead
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 of one. Another example is the usage of toothpaste where the actor used three or even five times more toothpaste than was required. All these examples proved that humans used
goods
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 improperly and
sales
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 of these
goods
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 would fall down in the case of learning.
To conclude
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 huge manufacturing companies make humans buy consumer
goods
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 which is not necessary to psychological influence and artificial
demand
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.
Submitted by sudipa.mishra on

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