In the world of the internet, people write product reviews of products and services. Do you think this is a positive or negative development?
Opinions are divided on whether the fact that customers post online reviews of goods and services is beneficial or harmful. I believe that both buyers and sellers get benefits from
this
trend in general.
Online rating of goods and services is advantageous to consumers in terms of saving time and value of money
. With regard to the former, peer recommendations are credible sources for someone who has to buy any new product or avail of any service. Not only would this
save someone's time in decision making but also
helps to select one from a wide variety. As far as value for money
is concerned, the five-star rating and positive experience of other users ensure the buyers that they are purchasing a good quality product from a genuine retailer, which would be worth their money
spent. In fact, some reviewers also
share their experiences related to faulty products and how generous the provider was to refund, which helps others to proceed with payment without worrying about loss of money
. For these reasons, many consumers benefit from online posted experiences of others' purchases.
In addition
to the advantages to customers as mentioned above, reviews written on a company website also
offer several benefits to a business
. The most important of which is free advertising of one's brand. This
is due to
the fact that each review that is
posted online by customers exposes the brand name, the type of product and the service to readers, thereby increasing their awareness of the company and its business
. This
kind of free promotion provides mass exposure that one might never be able to afford through traditional marketing channels. Constructive criticism and feedback are other advantages to any business
firm. This
could be a good opportunity to resolve customer problems and improve business
practices, as well as
to analyze the reasons for customer dissatisfaction to serve them better in the near future. Therefore
, reviews on the internet are helpful for any organization too.
In conclusion, client ratings and feedback that is
submitted on the internet is an overall
positive development for both consumers and businesses. This
is because of the reasons related to the worth of time and money
, and business
growth.Submitted by ayham_a96 on
Unauthorized use and/or duplication of this material without express and written permission from this site’s author and/or owner is strictly prohibited. Excerpts and links may be used, provided that full and clear credit is given to Writing9 with appropriate and specific direction to the original content.
Essentional vocabulary list for IELTS Writing 7+
Learn how to write high-scoring essays with powerful words.Download Free PDF and start improving you writing skills today!