Many companies sponsor sports as a way of advertising themselves. Some people think this is good for the world of sport, while others think it is negative. Discuss both views and give your own opinion.

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Sponsorships are a major part of the world of
sports
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in the modern era. An increasing number of
companies
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choose the way of advertising their goods and services by sponsoring
sports
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players,
sports
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teams
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, and events. Some people claim that it is a good development for the
sports
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nature,
whereas
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others think it is negative. I am convinced that
sponsorship
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has a positive impact on the growth of
sports
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and organizing
sports
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events. There is a major drawback of
sponsorship
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that some give a bad image to the sport.
For example
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, in European countries, most
sponsorship
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companies
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produce inappropriate products
such
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as drugs, and alcohol, let alone betting on
sports
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games. It is considered that
this
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kind of advertising leads humans to bad habits and these are becoming popular among people, even the young generation because sport is the most popular activity among both young and old generations.
However
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, there are some beneficial sides to sponsoring the world of
sports
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, especially
sports
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teams
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, professionals, and tournaments. Many
sports
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teams
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build training facilities and buy necessary equipment and vitamins for their athletes from revenue which comes from
sponsorship
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.
Moreover
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, organizations of
sports
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events and tournaments are fully funded by sponsor
companies
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to organize them in high-level performance.
Therefore
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, sport is becoming popular and widespread day by day and it attracts
companies
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to cooperate with
such
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sports
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teams
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and athletes.
To conclude
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,
sponsorship
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is beneficial for the
sports
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world in terms of economic benefits,
although
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it has a negative impact on increasing bad habits like drinking and betting among different generations.

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Topic Vocabulary:
  • sponsorship
  • advertisement
  • financial support
  • visibility
  • popularity
  • athletes
  • excel
  • healthy competition
  • commercialization
  • fair competition
  • profits
  • well-being
  • exclusion
  • less popular sports
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