Some companies sponsor sports as a way to advertise themselves. Some think it is good, while others think there are disadvantages to this. Discuss both sides and give your opinion.

It is argued that many businesses spent a lot of money on sponsoring
sports
as a way of marketing themselves.
This
issue is debatable , some say it is a noble idea
while
others view it as a drawback .I disagree with the notion that
companies
should sponsor sporting activities, but there are better uses of company
resources
which I am going to explain in
this
essay. Advertising brings a number of benefits to the corporate.
Firstly
, if
companies
choose to market themselves by supporting
sports
, it is a very effective way of raising their reputation.
For example
, they can buy sportswear for a certain team, whenever that team is playing , people will notice the log or name on the uniforms, and as a ,result new customers will be aware of that company. It has been proven that successful
companies
spent a huge sum of money on advertising and
this
will
result
Wrong verb form
results
show examples
in higher profits .
Moreover
, advertisements
also
remind old consumers about the products , and
such
constant remainders are useful in sustaining the ongoing of an entity.
On the other hand
, there are better ways of utilizing
resources
rather than sponsoring leisure activities. First of all,
companies
can raise employees' salaries and wages. Studies have shown that a motivated workforce might eventually increase production because every person will work efficiently to retain his or her employment .
In addition
to that, excess
resources
can be used to procure modern equipment like computers and tablets which have excellent speed in processing information. Apart from that,
companies
can
also
involve themselves in corporate social responsibility either in orphanages or children's homes where society places more value rather than in
sports
.
Consequently
, there are more pressing issues which are more important than donating to fun and entertainment activities. In conclusion, by donating to
sports
,
companies
can benefit in a number of ways since it's a marketing tool.
Nevertheless
, I still believe that there are more crucial ways of using company
resources
.
Submitted by nnyatanga12 on

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Topic Vocabulary:
  • Sponsorship
  • Visibility
  • Brand alignment
  • Financial backing
  • Commercialization
  • Authenticity
  • Advertisements
  • Corporate presence
  • Ethical considerations
  • Bias
  • Mainstream
  • Neglecting
  • Technological advancements
  • Innovation
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