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Band 7.5

49.Advertising discourages people from being different individuals by making us all want to do the same and look the same. To what extent do you agree or disagree?

#people #individuals #want
There is an idea that advertising pushes everyone towards apathy because it encourages people to do the same things and look alike.
Although
 I do not agree with
this
 viewpoint, I believe that advertising has the potential to impact consumer behaviour. I object to advertising encouraging individuals to become synonyms for two reasons. First of all,
due to
 the variety of brands and products, it is necessary to provide us with a wide range of choices to improve the competitiveness of the brand.
For example
, a coat is designed by a well-known company
such
 as Gucci or Chanel in a different colour, material, style or texture. Even products from local or unknown brands come in a variety of models and prices.
Second,
as
companies
 place their advertisements on different platforms,
consumers
 will inevitably have higher standards and critical evaluations of every product they use. Before buying anything, they seek reviews from multiple sources
such
 as experts, customers or influencers. So, in the end, both
companies
 and
consumers
 are after a unique image.
On the other hand
, advertisements do affect public behaviour, especially when they are able to reach target audiences through various methods.
While
 each brand has its own design, they all follow trends and pursue a loyal customer base. An obvious example is Apple's iPhone line, which pioneered the rectangular edges and bunny-ear notch that prompted other
companies
 to follow suit.
Additionally
, many advertisements use manipulative techniques that can influence
consumers
 without their knowledge. As traditional methods
such
 as ad breaks and classifieds no longer provide value,
companies
 are turning to subtler methods like product placement, celebrity endorsements, or word-of-mouth recommendations.
As a result
, the public can be manipulated if they do not think critically and control their desires. All in all, I firmly believe that
consumers
 can make wise purchases and maintain a distinctive appearance
while
 being influenced by advertising.
Submitted by y2083749065 on

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Include an introduction and conclusion

A conclusion is essential for IELTS writing task 2. It is more important than most people realise. You will be penalised for missing a conclusion in your IELTS essay.

The easiest paragraph to write in an essay is the conclusion paragraph. This is because the paragraph mostly contains information that has already been presented in the essay – it is just the repetition of some information written in the introduction paragraph and supporting paragraphs.

The conclusion paragraph only has 3 sentences:

  • Summary
  • Restatement of thesis
  • Prediction or recommendation

Example:

To summarize, a robotic teacher does not have the necessary disciple to properly give instructions to students and actually works to retard the ability of a student to comprehend new lessons. Therefore, it is clear that the idea of running a classroom completely by a machine cannot be supported. After thorough analysis on this subject, it is predicted that the adverse effects of the debate over technology-driven teaching will always be greater than the positive effects, and because of this, classroom teachers will never be substituted for technology.

Start your conclusion with a linking phrase. Here are some examples:

  • In conclusion
  • To conclude
  • To summarize
  • Finally
  • In a nutshell
  • In general

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