Some people say that advertising is extremely successful at persuading us to buy things. Other people think that advertising is so common that we no longer pay attention to it. Discuss both these views and give your own opinion.

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Nowadays,
advertisements
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can be seen everywhere and are presented in different forms.
However
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, whether advertising is persuasive enough to catch the eye of its audiences is certainly up for debate. In
this
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essay, I will discuss both sides of
this
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issue and conclude by explaining my own. Some believe that advertising is the best way to campaign products
due to
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its wide-spreading and eye-catching features. When new products
initially
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hit the market, they are usually unknown to the public,
therefore
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companies need
advertisements
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as pathways to immediately increase their exposure. Given that KOLs and Youtubers are currently the most popular influencers, many companies would promote their goods through the articles and videos generated by them.
For example
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,
in addition
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to makeup tutorial content, fashion YouTubers sometimes
will
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apply
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upload unboxing videos to share their appreciation for a certain brand or product. To the audiences, comments made by influencers are more realistic to them compared to the one-sided positive statements made by manufacturers themselves.
In contrast
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, opponents argue that the overwhelming amount of
advertisements
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has lowered the public's attention. With the help of technology and influencer marketing, investing in large-scale
advertisements
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is no longer the privilege of big corporations.
Nonetheless
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, in
this
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world where everyone can randomly complement a product and get sponsored by companies, customers have raised their awareness when making purchases.
As a result
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, people now value honest opinions from online forums more than ever.
For instance
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, netizens have switched to platforms
such
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as Dcard and PTT to make shopping decisions based on other people's user experience. In conclusion, despite the development of advertising has levelled up to appeal to potential customers, people are becoming more clever in making careful comparisons when buying goods.
Thus
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, I believe the influence made by
advertisements
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is less significant than
that
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apply
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in the past.
Submitted by hadahada770930 on

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Topic Vocabulary:
  • persuade
  • promote
  • attract
  • influence
  • impact
  • consumerism
  • commercialism
  • market
  • product
  • brand
  • endorsement
  • manipulative
  • saturated
  • overwhelmed
  • repetitive
  • distracting
  • irrelevant
  • exaggerated
  • misleading
  • desensitized
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