You should spend about 40 minutes on this task. Write about the following topic: Consumers are faced with increasing numbers of advertisements from competing companies. To what extent do you think are consumers influenced by advertisements? What measures can be taken to protect them? Give reasons for your answer and include any relevant examples from your own knowledge or experience. Write at least 250 words.

Some would say that consumers are loaded by a growing number of commercials from different companies, which produce the same products and services.
This
essay totally agrees with that statement because advertisers persuade people to buy products and services by emphasizing them as a status symbol and playing on inner fears and insecurities. To avoid being influenced by advertising, focus on needs and mindfulness should be considered. To illuminate how the advertising might affect potential customers, the following example might be used. If someone has a dog or a puppy
then
for a dog food advertisement to truly compel pet owner to make a purchase it would likely try to elicit an emotional response from them
:
Remove the comma
apply
show examples
if the animal is not eating the “most nutritious food on the market” is the pet care approach hurting their health?
Additionally
, they know that people with pets are their target audience. Anyny clicking done around pet ownership made consumers the prime target for that Purina ad. There are some measures that can be taken to prevent
this
. One of them is to concentrate and focus on needs. It means prioritising needs over wants and making conscious purchase decisions. One more way is mindfulness
while
shopping. Practising it and being aware of emotional triggers will help to resist impulsive buying.
For example
, it is recommended to create a shopping list and set clear spending limits, which might include both time and money.
To conclude
,
while
the effect of advertising campaigns is huge there are still measures that might help people to stop buying unnecessary services and products.
Submitted by natallia.khrenava on

Unauthorized use and/or duplication of this material without express and written permission from this site’s author and/or owner is strictly prohibited. Excerpts and links may be used, provided that full and clear credit is given to Writing9 with appropriate and specific direction to the original content.

structure
Focus on developing a more sophisticated structure for your essay that includes a clear introduction, body paragraphs, and a conclusion. Ensure each part has a distinct function and contributes to the overall argument.
content
Expand and deepen your discussion by incorporating more complex ideas and a broader range of examples. This will enrich your essay and provide a more nuanced understanding of the topic.
examples
Underpin your arguments with more specific, real-world examples. This strengthens your points and makes your essay more convincing and relatable.
cohesion
Work on the flow of your essay by improving transitions between sentences and paragraphs. Use linking words and phrases to create cohesion and guide the reader through your argument.
language
Revise your essay for grammar, spelling, and punctuation accuracy. Also, ensure a formal tone suitable for an academic essay.

Your opinion

Don’t put your opinion unless you are asked to give it.

If the question asks what you think, you MUST give your opinion to get a good score.

Don’t leave your opinion until the conclusion.

Here are examples of instructions that require you to give your opinion:

...do you agree or disagree?...do you think...?...your opinion...?

Discover more tips in The Ultimate Guide to Get a Target Band Score of 7+ »— a book that's free for 🚀 Premium users.

Ultimate Speaking practice for IELTS

Practice speaking step by step, answer real-life questions, and build your confidence. Start your free trial and improve your speaking skills today!
Topic Vocabulary:
  • persuasive techniques
  • marketing strategies
  • digital platforms
  • pervasive advertising
  • psychological effects
  • perceived needs
  • societal standards
  • brand loyalty
  • consumer awareness
  • truthful advertising
  • false claims
  • regulatory measures
  • consumer literacy
  • informed choices
  • ad blockers
  • targeted advertising
  • captive audience
What to do next:
Look at other essays:

Essentional vocabulary list for IELTS Writing 7+

Learn how to write high-scoring essays with powerful words.
Download Free PDF and start improving you writing skills today!