In their advertisements, business nowadays usually emphasise that their products are new in some way. Why is this? Do you think it is a positive or negative development?

It has been a trend that a lot of
business
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businesses
show examples
show new and creative
part
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parts
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of their
products
these days. As technologies are improving rapidly, firms need new ways to advertise their
goods
which is a positive phenomenon.
It is clear that
advanced technologies affect consumers and producers in various ways.
Products
with
same
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the same
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performance
does
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do
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not have any competitiveness in the economy as
people
want things that are better than the other. Companies,
therefore
, need to find methods to develop their
products
and appeal to the crowd that it is different compared to other
goods
. It leads to a positive effect
to
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on
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both
who
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apply
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supply and demand. First of all, consumers benefit as they can use
products
that are advanced as time goes by.
For example
, in cosmetic
fields
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fields,
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people
tend to find sun creams that can protect their skin better. In order to meet their needs firms do a lot of research and development.
Due to
these effort
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this effort
these efforts
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, more
people
buy the
goods
they made which
make
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makes
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them take care of their skin at home without going to aesthetics and
also
benefit
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benefits
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the firm to earn more money.
In
addition
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addition,
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new ways of advertisement can emphasise the advantage when the product is used and catch someone's eyes better.
This
leads to an increase in
quantity
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the quantity
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of demand and boosts the profit of the firm. To illustrate, a company in Korea made a song to advertise their product's creativity and as
people
got addicted to the song more and more
people
tried to use it which made
an
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a
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rapid increase
of
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in
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the firm's return. We can see that businesses making songs or videos showing their product's new function make them look confident
of
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in
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their
goods
leading to an increase
the
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in the
show examples
demand
of
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for
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it
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them
show examples
. In conclusion,
it is clear that
firms making numerous and creative advertisements can affect the consumer and supplier in a positive way; providing better
goods
and earning more money.
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coherence cohesion
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task achievement
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task achievement
While your examples are relevant, adding more specific details or case studies will help strengthen your arguments.
task achievement
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introduction conclusion present
Your introduction clearly introduces the topic and your opinion, which sets up a strong foundation for your essay.
introduction conclusion present
You have a conclusion that effectively summarizes your main points, providing a strong end to your essay.
relevant specific examples
Your examples, such as the sun cream and the Korean company, are relevant and illustrate your points well.

Your opinion

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Essentional vocabulary list for IELTS Writing 7+

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Topic Vocabulary:
  • novelty-seeking behavior
  • saturated market
  • unique value proposition
  • continual improvement
  • unnecessary consumerism
  • environmental damage
  • unrealistic expectations
  • throwaway culture
  • technological advancement
  • innovation and creativity
  • differentiate
  • foster
  • exacerbate
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