In their advertising, businesses nowadays usually emphasize that their products are new in some way. Why is this do you think it is a positive or negative development?

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Nowadays, various industries,
such
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as technology, fashion, and pharmacy, always present their products as the ultimate invention by telling the user that nothing can be compared to their cutting-edge merchandising.
In addition
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, they spend an extraordinary amount of money to create an aggressive advertising campaign to bombard their possible buyers. On
this
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account, many people might debate whether the action taken by the sellers is positive or negative. In
this
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essay, I will explain why I assume
this
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practice against the user is detrimental and share arguments to support the cause of why businesses do
this
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. A non-stop evolution of almost every brand is happening, and they need to guarantee sales by implementing violent publicity methods in different ways, like online, print ads, and sponsored content. Only if they tell everybody that their merchandise is the ultimate innovation will society acquire it.
Although
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this
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could be true, almost every brand is lying. Because of
this
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, I frankly believe
this
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is a wrong attitude since it is unethical to sell at the expense of lies. It is more valuable to purchase goods with a more realistic expectation rather than expecting unrealistic outcomes;
as a result
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, a feeling of having been stolen can be experienced.
Hence
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, consumers should be more responsible when they acquire something by doing previous research about the article needed. In conclusion, the community is experiencing an advertising campaign that could be rooted in lies. I assume
this
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practice is a dishonest way to earn profits.
Therefore
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, people should be aware of
this
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to
consequently
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purchase in the right manner.
Submitted by oscarsanmo on

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task achievement
Provide more specific examples to support your arguments. For instance, mention particular industries or products that overemphasize innovation in their advertising.
coherence cohesion
Improve the logical flow of your essay by using more linking devices and transitional phrases between ideas and paragraphs.
coherence cohesion
Good introduction and conclusion. The essay begins with a clear statement of the topic and concludes by summarizing the key points effectively.
task achievement
Addresses the prompt and provides a viewpoint on the issue of businesses emphasizing newness in their products.

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For we to consider an essay structure a great one, it should be looking like this:

  • Paragraph 1 - Introduction
    • Sentence 1 - Background statement
    • Sentence 2 - Detailed background statement
    • Sentence 3 - Thesis
    • Sentence 4 - Outline sentence
  • Paragraph 2 - First supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 3 - Second supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 4 - Conclusion
    • Sentence 1 - Summary
    • Sentence 2 - Restatement of thesis
    • Sentence 3 - Prediction or recommendation

Our recommended essay structure above comprises of fifteen (15) sentences, which will make your essay approximately 250 to 275 words.

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Topic Vocabulary:
  • Emphasize
  • Novel(ty)
  • Consumer interest
  • Competitive advantage
  • Research and development (R&D)
  • Technological advancements
  • Innovation
  • Saturated market
  • Gimmick
  • Consumer disappointment
  • Brand trust
  • Expenditure
  • Sustainability
  • Upgrade
  • Waste
  • Long-term value
  • Engagement
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