Some people think adverts control what we purchase, while others think they are useful sources of information on products. Discuss both sides and give your opinion.

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In present times,
according to
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some, social media and entertainment platforms are promoting manipulative ways to advertise control of what consumers buy,
although
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, some believe that they are practical methods to gain details on items. In
this
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essay, we will discuss both views followed by my take on the topic. On the one hand, adverts have a major impact on controlling a consumer's purchase.
For example
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, at present social media platforms like Instagram and Facebook communicate a vast number of product advertisements which are visible to millions of users on a daily basis in a fascinating manner to attract individuals to obtain the item.
Furthermore
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, companies manipulate buyers through beauty and glamour by paying actors and influencers to promote their commodities, and in return children and teenagers are curbed to buy the same.
On the other hand
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, I believe, that making use of advertisements as a source of information is a wide advantage for consumers. An example of
this
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would be, that companies are highly dependent on social media platforms these days as it is the easiest and cheapest way to promote their commodities. Consumers are likely to be up-to-date with the latest items and offers provided by them.
This
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is beneficial for people and brands, as they tend to make use of these details to acquire and benefit themselves.
Moreover
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, small businesses can benefit from advertisements to promote new products in an informative way for people to buy them. Individuals can easily get in touch with the owners for additional information and to place orders. In conclusion, both views have their upsides. I believe, that
while
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companies tend to be manipulative through adverts, people benefit through information about the products and best bargains and buy them at the best rate.

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Task Achievement
Your essay presents a clear discussion of both sides and provides a personal opinion, which is a strength. However, ensure that each point made is fully developed with supporting arguments or examples. For example, the idea of advertisements being manipulative could be explained further with specific examples or statistics to enhance your argument.
Coherence and Cohesion
The logical structure is mostly clear, but the transition between points could be smoother. Consider using linking phrases at the beginning of each paragraph to guide the reader. Also, the use of varied sentence structures will help in maintaining the reader's engagement.
Task Achievement
You have made a good attempt to exemplify your points, but some examples could be made more relevant or specific to strengthen your arguments. For instance, mentioning particular campaigns or types of products in relation to manipulative advertising would make your argument more compelling.
Coherence and Cohesion
The introduction effectively outlines the topic and what the essay will cover, which is a great way to set the stage for the reader.
Task Achievement
You have provided a valid opinion in the conclusion, which ties together the discussion nicely, showing understanding of both perspectives.
Topic Vocabulary:
  • persuasive techniques
  • celebrity endorsements
  • catchy slogans
  • emotional appeals
  • materialistic culture
  • competitive pricing
  • consumer demand
  • brand loyalty
  • consumer behavior
  • innovations
  • informed choices
  • misleading claims
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