Nowadays, we are surround by advertising in our daily lives. Some people believe this has a positive effect on society. Others, however, say that it is a negative development. Discuss with both views and give your own opinion.

In recent times, we have been surrounded by advertising in our day-to-day lives. Supporters argue that

this

Linking Words

has a beneficial impact on people and society, and

on the contrary

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, critics find it as a negative effect.

This

Linking Words

essay will discuss both views before offering my point of view on

this

Linking Words

. Most importantly, advertising is a major driver in sales and marketing, from the launch of the product to the final sales.

This

Linking Words

, not only creates awareness, but

also

Linking Words

it is a marketing tool to increase sales. Earlier, advertising had only two types,

such

Linking Words

as Above The Line (ATL) and Below The Line (BTL).

However

Linking Words

, there was no mechanism to keep track of these marketing activities. These days, advertising has a multifold impact on the daily lives of the public. Every single activity of them can be tracked down via multiple tools

such

Linking Words

as Meta, Google Analytics, and other search histories and extensions.

Therefore

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, these

ads

Use synonyms

are customised in a way, that reaches the right audience.

For instance

Linking Words

, when a customer searches for a particular product like "face wash" on Amazon, they will start getting multiple selections inorganically on the website through the marketing services of Amazon.

On the other hand

Linking Words

, critics argue that these push marketing campaigns, deeply annoy the customers and mislead them in many ways. These

ads

Use synonyms

can send the wrong information, spread incorrect messages, and can fraud public. To illustrate

this

Linking Words

, a few brands from the personal care category, publish false information

such

Linking Words

as to use their products to grow height or reduce weight.

Such

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Usage

Correct article usage

The usage

show examples

of linking words is important in IELTS writing. They help create clear connections between ideas in your writing. They improve the flow of your essay by showing relationships between paragraphs and sentences. Using appropriate linking words demonstrates your ability to write cohesively and will help you achieve a higher band score.

ads

Use synonyms

can only fool people and mislead them.

Furthermore

Linking Words

, advertisements are crucial tools to spread awareness and information.

Due to

Linking Words

these

ads

Use synonyms

, people consider buying products before making a decision to purchase.

However

Linking Words

, there have to be strict guidelines, regulations, or censory boards to approve these marketing advertisements.

Otherwise

Linking Words

, it might lead to or mislead the customers. In my personal viewpoint, I find it as a positive tool which can be used for customer engagement. There is a good and bad side to excess media.

However

Linking Words

, in

this

Linking Words

digital era, customers are educated enough to make their decisions.

Furthermore

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, I strongly believe that advertisement is a strong tool of media.

chethandongreThu Jun 12 2025

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coherence and cohesion

Improve the structure of your paragraphs to make the essay flow better. Each paragraph should focus on one main idea. This will help your ideas connect more clearly.

task achievement

Make sure to give clear examples for each of your main points. This will make your arguments stronger and easier to understand.

coherence and cohesion

Add more linking words to improve the connection between your sentences and ideas. For example, use 'firstly', 'however', and 'in conclusion' to guide the reader through your essay.

task achievement

The introduction clearly outlines both sides of the argument, which is a good start for your essay.

task achievement

You provide relevant points about advertising's positive and negative effects, showing a balanced view of the topic.

Fully explain your ideas

To get an excellent score in the IELTS Task 2 writing section, one of the easiest and most effective tips is structuring your writing in the most solid format. A great argument essay structure may be divided to four paragraphs, in which comprises of four sentences (excluding the conclusion paragraph, which comprises of three sentences).

For we to consider an essay structure a great one, it should be looking like this:

Paragraph 1 - Introduction

Sentence 1 - Background statement
Sentence 2 - Detailed background statement
Sentence 3 - Thesis
Sentence 4 - Outline sentence

Paragraph 2 - First supporting paragraph

Sentence 1 - Topic sentence
Sentence 2 - Example
Sentence 3 - Discussion
Sentence 4 - Conclusion

Paragraph 3 - Second supporting paragraph

Sentence 1 - Topic sentence
Sentence 2 - Example
Sentence 3 - Discussion
Sentence 4 - Conclusion

Paragraph 4 - Conclusion

Sentence 1 - Summary
Sentence 2 - Restatement of thesis
Sentence 3 - Prediction or recommendation

Our recommended essay structure above comprises of fifteen (15) sentences, which will make your essay approximately 250 to 275 words.

Discover more tips in The Ultimate Guide to Get a Target Band Score of 7+ »- a book that's free for 🚀 Premium users.

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11
Linking words
meeting the goal of 7 or more
1
Word repetition
meeting the goal of 3 or fewer
1
Grammar mistakes
detected issues

0123456789.0505

Overall Band Score

Coherence and Cohesion: 5.0

Logical structure

Introduction & conclusion present

Supported main points

Accurate linking words

Variety in linking words

Lexical resource: 8.0

Varied vocabulary

Accurate spelling & word formation

Grammatical Range: 8.0

Mix of complex & simple sentences

Clear and correct grammar

Task Achievement: 6.0

Complete response

Clear & comprehensive ideas

Relevant & specific examples

Appropriate word count

8 paragraphs

422 words

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Topic Vocabulary:

Advertising
Consumer spending
Informative
Economic growth
Free content
Media
Over-commercialization
Materialistic values
Vulnerable groups
Misleading information
Information overload
Decision fatigue
Artificial needs
Overspending
Regulations
Consumer education

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Nowadays, we are surround by advertising in our daily lives. Some people believe this has a positive effect on society. Others, however, say that it is a negative development. Discuss with both views and give your own opinion.

Fully explain your ideas

Some people feel that entertainers (e.g. film stars, pop musicians or sports stars) are paid too much money. Do you agree or disagree? Which other type of job should be highly paid?

In many countries around the world, rural people are oving to cities, so the population in the countryside is decreasing. Do you think this is a positive or negative development?

In some places old age is valued, while in other cultures youth is considered more important.

Nowadays the way many people interact with each other has changed because of technology. In what ways has technology affected the types of relationships people make? Is this a positive or negative development?

The spread of multinational companies and the increase of globalization produces positive effects for everyone. To what extent do you agree or disagree?