If a product is sold and people buy it, then advertising is not necessary and can be considered a kind of entertainment. Do you agree or disagree with this?

Advertisement
industry has been growing rapidly lately, especially since we have entered the social media era. So many
entrepreneur
Suggestion
entrepreneurs
introduce their products and innovations by advertising through social media.
However
, some people believe that
advertisement
Suggestion
an advertisement
is not useful if a
product
can be sold easily. There is
also
a notion that if
this
case happened,
advertisement
Suggestion
the advertisement
will be
lost
Suggestion
losing
lose
its main function and can only be seen as an entertaining source. In
this
essay, I shall explain some functions of
advertisement
Suggestion
the advertisement
itself and provide some arguments why I disagree with the statement above.
To begin
with,
advertisement
has several functions,
for instance
introducing products to the
market
, creating
brand
image
, and increasing sales. There are several products that are not
necessarily
Suggestion
necessary
to be advertised because they only reach niche
market
, namely Rolex,
brand
Suggestion
the brand
of a luxury watch.
However
, in general terms, advertising a
product
can give some beneficial impacts as mentioned before.
Furthermore
, we have to be clear the
market
segment and the
market
size that we want to reach for a
product
. If we only think about short-term sales and profit,
then
advertisement
Suggestion
the advertisement
is clearly unnecessary.
For example
, selling a
home-made
made or produced in the home or by yourself
homemade
cake to our classmates. It can be easily sold, but it is not scalable and sustainable.
However
, if we want to sell
skin-care
care for the skin
skincare
products, we have to gain customers’ trust even just to try the
product
samples. We have to build the
brand
image
that the
skin-care
care for the skin
skincare
products that we are
sold
Suggestion
selling
are safe. Once we have gained
customers
Suggestion
customers'
trust and successfully built the desirable
brand
image
, the
product
selling will be increasing year by year, and
this
process can be enhanced by endorsing some famous actress to use the
skin-care
care for the skin
skincare
products. To conclude, I personally disagree with the opinion that advertising is unnecessary and only a kind of entertainment. I believe there are some benefits of advertising a
product
if we set a long-term and sustainable goal, not only the
simply
Suggestion
simplest
simple
sale the
product
, but
also
build a
brand
image
.
Submitted by mega.watty1994 on

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Topic Vocabulary:
  • inform
  • educate
  • brand awareness
  • capture attention
  • competitive market
  • influence consumer behavior
  • purchasing decisions
  • positive association
  • enhance appeal
  • product differentiation
  • innovation
  • customers' awareness
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