Marketing and promotion is the key to a successful business. To what extent do you agree?

It is sometimes thought that marketing and
promotion
are considered one of the key principles of a successful business. In my opinion, I strongly agree that marketing and
promotion
play a critical role in the business as it will greatly benefit both workers and companies. A good reason why companies rely on marketing and
promotion
to be successful is that marketing helps promote products to the public and encourages them to buy them. Because unless people heard about a product, they are unlikely to buy it.
This
will result in increasing product sales, and
consequently
, shareholders will be utterly satisfied with the
company
’s achievement. To cite an example, a new
company
in Egypt wanted to be better known and raise its profile among other large companies.
Therefore
, they donated some sports equipment to the most popular team in the country, and
this
led to increased media exposure to the
company
and its products. Another point to consider is that getting a
promotion
is one of the biggest drives for employees to apply themselves and
work
hard in the modern workplace. To put it another way, if a certain
company
spend
Suggestion
spends
more money on other aspects of
work
,
such
as salary increases, bonuses, and extra time off.
This
will make the employees
work
harder and be more dedicated to the
company
.
Also
, it will encourage new staff to join and remain loyal to the
company
.
For example
, one of my friends is, now, the CEO of his
company
because he helped his
company
to be a leading and prosperous
company
in their fields owing to his hard
work
in raising the
company
’s profit.
Moreover
, a
promotion
could lead to more productivity and efficiency as it will add a more positive effect on a worker’s performance. In conclusion,
promotion
and marketing can easily influence people to do things they do not want. People buy things or doing hard works because of the image of power, success, and glamour associated with them.
Submitted by hworld300 on

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You are not ready for IELTS Speaking, if you

  • Can’t speak smoothly without pauses.
  • Use simple words and lack vocabulary.
  • Feel nervous and anxious when speaking.
Topic Vocabulary:
  • Visibility
  • Market recognition
  • Digital marketing
  • Social media
  • Search Engine Optimization (SEO)
  • Online advertising
  • Consumer behavior
  • Brand loyalty
  • Purchasing decisions
  • Brand identity
  • Ethical concerns
  • Financial burden
  • Innovation
  • Saturated market
  • Customer engagement
  • Traditional vs. modern marketing
  • Market trends
  • Feedback analysis
  • Adaptability
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