today the high sales of the popular consumer goods reflect the of advertising and not the real needs of the society in which they are sold

One of the highly controversial issues today relates to whether consumers are tricked by different forms of
advertisement
into buying goods unreasonably or that
advertisement
helps them make informed decisions to buy what they want. I partially agree with the latter opinion due to several reasons that I will discuss in greater detail in my essay. On one side of the argument there are people who argue that
advertisement
agencies, nowadays have become extremely clever in convincing people to buy certain products. People often have
this
opinion because many people are making purchases that simply do not reflect any of their personal or household needs. A
second
point is that many advertising agencies are now using subliminal messages to convince consumers subconsciously to buy products that they may not really want. A particularly good example here is a non-formal study conducted in the USA that revealed that 25% of the goods bought by an average American household was not necessary.
Thus
, it goes without saying that
this
viewpoint is credible and realistic too.
On the other hand
, it is
also
possible to make the opposing case. It is often argued that the benefits of
advertisement
considerably outweigh its disadvantages. The main reason for believing
this
is that there are many products competing for the consumer undivided attention. It is
also
possible to say that there are a lot of new useful products coming out every day, and the only way to know more information about them is through advertisements. One good illustration of
this
is the promotion of new medications to prescribing doctors and educating them about the benefits of these medications to patients.
Therefore
, it is easy to see why
this
argument has gained support. After having discussed the most pertinent points of
this
issue, I feel that the only logical conclusion is that the advantages brought about by advertisements
such
as helping people make informed decisions regarding a certain product outweigh their disadvantages.
Hence
, I am partially inclined to the opinion that
advertisement
is beneficial to the society.
Submitted by Manjot singh on

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Fully explain your ideas

To get an excellent score in the IELTS Task 2 writing section, one of the easiest and most effective tips is structuring your writing in the most solid format. A great argument essay structure may be divided to four paragraphs, in which comprises of four sentences (excluding the conclusion paragraph, which comprises of three sentences).

For we to consider an essay structure a great one, it should be looking like this:

  • Paragraph 1 - Introduction
    • Sentence 1 - Background statement
    • Sentence 2 - Detailed background statement
    • Sentence 3 - Thesis
    • Sentence 4 - Outline sentence
  • Paragraph 2 - First supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 3 - Second supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 4 - Conclusion
    • Sentence 1 - Summary
    • Sentence 2 - Restatement of thesis
    • Sentence 3 - Prediction or recommendation

Our recommended essay structure above comprises of fifteen (15) sentences, which will make your essay approximately 250 to 275 words.

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