Advertising has become an unavoidable part of everyone’s life. Some people say that advertising is a positive part of our lives while others say it is a negative one. Discuss both views and include your own opinion.

✨ Do you want to improve your IELTS writing?
Advertising is now ubiquitous, bombarding us 24/7 with marketing messages on our TVs, computers, phones and streets. While some feel that we benefit from
this
Linking Words
, others argue that advertising has a detrimental effect. In
this
Linking Words
essay, I will examine both views and explain why I feel that
although
Linking Words
it is a necessary evil,
this
Linking Words
industry has an overwhelmingly negative impact, not just financially and psychologically, but
also
Linking Words
environmentally. Certainly, some argue that consumers need advertising. They claim that the ads provide valuable insights that help people to make informed purchasing choices. Take mobile phones,
for instance
Linking Words
. When new technologies or models become available, the only way to find out about them is usually through advertising like event launches, TV ads and billboards. The same is true for other products
such
Linking Words
as cosmetics, cars, and household appliances.
In other words
Linking Words
, without ads, many feel that customers would be disadvantaged. Despite
this
Linking Words
, others, myself included, feel that the ad industry is harmful. Indeed, it is generally accepted that ads are driving mass consumerism and fuelling the throwaway culture of modern societies. If a new iPhone is launched,
for instance
Linking Words
, customers are pressured to simply discard their old device and upgrade. By targeting consumers relentlessly, particularly through new media like YouTube and Facebook, these companies entice people to buy more and more, including products they do not need at all. The results of
this
Linking Words
trend can include financial distress, loss of self-esteem and, most worryingly, massive environmental damage. In conclusion, to some extent, advertising does have a role to play in the economy and can provide useful information to the buying public.
Nevertheless
Linking Words
, these benefits are outweighed by the fact that it is
also
Linking Words
the driving force behind some of the most serious problems in our society.

Unauthorized use and/or duplication of this material without express and written permission from this site’s author and/or owner is strictly prohibited. Excerpts and links may be used, provided that full and clear credit is given to Writing9 with appropriate and specific direction to the original content.

Fully explain your ideas

To get an excellent score in the IELTS Task 2 writing section, one of the easiest and most effective tips is structuring your writing in the most solid format. A great argument essay structure may be divided to four paragraphs, in which comprises of four sentences (excluding the conclusion paragraph, which comprises of three sentences).

For we to consider an essay structure a great one, it should be looking like this:

  • Paragraph 1 - Introduction
    • Sentence 1 - Background statement
    • Sentence 2 - Detailed background statement
    • Sentence 3 - Thesis
    • Sentence 4 - Outline sentence
  • Paragraph 2 - First supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 3 - Second supporting paragraph
    • Sentence 1 - Topic sentence
    • Sentence 2 - Example
    • Sentence 3 - Discussion
    • Sentence 4 - Conclusion
  • Paragraph 4 - Conclusion
    • Sentence 1 - Summary
    • Sentence 2 - Restatement of thesis
    • Sentence 3 - Prediction or recommendation

Our recommended essay structure above comprises of fifteen (15) sentences, which will make your essay approximately 250 to 275 words.

Discover more tips in The Ultimate Guide to Get a Target Band Score of 7+ »— a book that's free for 🚀 Premium users.

What to do next:
Look at other essays: