Marketing and promotion is key to a successful business. To what extent do you agree?

#promotion #business

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In today’s world, running a successful

business

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is extremely challenging because of intense competition.

Hence

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, some believe that marketing and promotion of a commercial venture

Suggestion

are

critical to its success. I completely agree with

this

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point of view.

Firstly

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, actively marketing and promoting your

business

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by means of newspaper advertisements and distribution of brochures make more customers in your locality aware of your products and services.

This

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can most definitely accelerate the growth of your

business

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, as against relying on ‘word of mouth’ publicity for increasing your clients.

For example

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, if there is a store which sells high quality electronic items, but people do not know about its existence, it may not be able to achieve the desired sales. Through these publicity tools, you can

also

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update potential buyers regarding new products and discount offers, thereby increasing footfalls.

Secondly

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, digital marketing by means of google,

facebook

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Facebook

and other

such

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online portals, customers can get all the information regarding your products and services instantly.

This

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can

also

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give you an even wider reach beyond your locality.

This

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means that anybody who has a smartphone and requires your products, can get in touch with you at the click of a button. According to a recent article, more and more people are now preferring to search for their requirements online before making a decision to purchase.

Therefore

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, if businesses do not have any online presence, they will miss out on a very large customer base. To conclude, publicising your

business

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actively

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activities

will not only generate a greater number

customers

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customer

faster, but

also

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educate customers regarding your product offerings and help them make buying decisions.

Thus

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, in my opinion, it is imperative for businesses to have a proper marketing strategy for increased chances of success.

Sat Jan 25 2020

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9
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meeting the goal of 7 or more
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meeting the goal of 3 or fewer
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detected issues

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Overall Band Score

Coherence and Cohesion: 7.0

Logical structure

Introduction & conclusion present

Supported main points

Accurate linking words

Variety in linking words

Lexical resource: 6.0

Varied vocabulary

Accurate spelling & word formation

Grammatical Range: 6.0

Mix of complex & simple sentences

Clear and correct grammar

Task Achievement: 9.0

Complete response

Clear & comprehensive ideas

Relevant & specific examples

Appropriate word count

4 paragraphs

291 words

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Topic Vocabulary:

Visibility
Market recognition
Digital marketing
Social media
Search Engine Optimization (SEO)
Online advertising
Consumer behavior
Brand loyalty
Purchasing decisions
Brand identity
Ethical concerns
Financial burden
Innovation
Saturated market
Customer engagement
Traditional vs. modern marketing
Market trends
Feedback analysis
Adaptability

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