Many famous sports players advertise sports products. Do the advantages of this outweigh the disadvantages?

In the contemporary era, the trend of endorsing the brands related to games by the prominent sportsmen has become quite popular. While
this
trend has some disadvantages, I strongly believe that the overall process has many advantages.
This
essay not only discusses the possible benefits like creating awareness to the people among particular products and
also
make them rich. Along with that, it
also
discusses the negative impacts like lack of concentration on the game and can mislead the public. On one hand, campaigning about the athletic products by the celebrities in that respective field not only creates awareness for general people on how to use it, but
also
to make them purchase correct goods which are best suitable for them.
For instance
, advertising the gear which is used for tennis by famous celebrities in that area makes individuals aware of how to use them and make the proper choice when purchasing them. Along with that, players who endorse earn a lot of money. As for each brand publicity particular company pays around 25 to 50 crore rupees for the players.
Additionally
, these promotions make the famous too.
On the other hand
, these brand promotions are making them lack concentration on the game which they are playing.
Also
, In the greed of earning money, many players are neglecting the sport and resulting in failure and losing the chance to play.
For example
,
Although
they get highly paid by the companies, they need to spend more time and effort on
such
campaigns which ultimately leads to the lack of focus and fitness to play.
In addition
to that, not using the products in the correct manner without having a proper idea because that was shown by the favourite sports person may cause adverse effects which might be life risk
also
.
Finally
, promoting things related to sports may have some negative like misguiding and failure in the play. Alternatively, it
also
creates awareness among people and makes good revenue for people who promote it.
This
problem can be outweighed by having a good balance between the play and advertising,
also
they must be careful with products which they are promoting to avoid misguiding.
Submitted by ssuny87 on

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Topic Vocabulary:
  • endorsement
  • influence
  • credibility
  • reputation
  • globalize
  • brand image
  • penetrate markets
  • role model
  • participation
  • high costs
  • premium pricing
  • overshadow
  • product features
  • consumer trust
  • reputation risk
  • scandal
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