Marketing and promotion are the key to a successful business. To what extent do you agree

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It is thought that marketing and promotion are the crucial elements that lead to the success of one business. In my opinion, while it somewhat makes sense that those activities bring profit to the

company

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to some extent, I believe human resources and

product

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quality

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play more vital roles. On the one hand, marketing and promotion help the

company

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market its products to the perspective clients. In order words, through those means, not only can the firm gradually build its brand image towards its targeted market, but

also

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provide necessary information about a particular

product

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For example

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, Yoplace ran its marketing campaign by giving free samples of its new produce in several stations across Vancouver

last

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year.

Besides

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, they

also

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included the leaflet with details about new enzyme that could boost the digestion system work 30% more effectively.

As a result

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, a potential client can differentiate a

company

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’s

product

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with others and

finally

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proceed the sales.

On the other hand

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product

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quality

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and human resources take inevitable parts in a successful business. Generally, while marketing and promoting help plant the brand image for the

first

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time, the

quality

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of the

product

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decides whether the client would buy it back again.

For instance

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although

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being impressed by the logo of a chubby and wealthy Michelin Tyre man, the clients are loyal to the tyre

product

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mainly due to its durability.

Consequently

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, a specific

company

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has gained the valuable customers’ loyalty with stable sales. Another consideration is the human resources that should be worth taken into account. Without hard work manner, creativity and determination of the employees, no

company

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is able to gain its success in a very competitive market. In order words, new

product

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rooted from R&D result or effective sales strategies brainstormed by a management team has eventually led to a fruitful outcome for a particular organization. In conclusion, while marketing and promotion is considered to be the key for a business success, I would argue that

product

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quality

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and the employees are unquestionably more essential .

Submitted by wendyanh04 on Thu Feb 20 2020

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Fully explain your ideas

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Paragraph 1 - Introduction

Sentence 1 - Background statement
Sentence 2 - Detailed background statement
Sentence 3 - Thesis
Sentence 4 - Outline sentence

Paragraph 2 - First supporting paragraph

Sentence 1 - Topic sentence
Sentence 2 - Example
Sentence 3 - Discussion
Sentence 4 - Conclusion

Paragraph 3 - Second supporting paragraph

Sentence 1 - Topic sentence
Sentence 2 - Example
Sentence 3 - Discussion
Sentence 4 - Conclusion

Paragraph 4 - Conclusion

Sentence 1 - Summary
Sentence 2 - Restatement of thesis
Sentence 3 - Prediction or recommendation

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11
Linking words
meeting the goal of 7 or more
3
Word repetition
meeting the goal of 3 or fewer
0
Grammar mistakes
detected issues

0123456789.0505

Overall Band Score

Coherence and Cohesion: 4.0

Logical structure

Introduction & conclusion present

Supported main points

Accurate linking words

Variety in linking words

Lexical resource: 8.0

Varied vocabulary

Accurate spelling & word formation

Grammatical Range: 9.0

Mix of complex & simple sentences

Clear and correct grammar

Task Achievement: 6.0

Complete response

6.5

Clear & comprehensive ideas

Relevant & specific examples

Appropriate word count

6 paragraphs

337 words

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Topic Vocabulary:

Visibility
Market recognition
Digital marketing
Social media
Search Engine Optimization (SEO)
Online advertising
Consumer behavior
Brand loyalty
Purchasing decisions
Brand identity
Ethical concerns
Financial burden
Innovation
Saturated market
Customer engagement
Traditional vs. modern marketing
Market trends
Feedback analysis
Adaptability

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Marketing and promotion are the key to a successful business. To what extent do you agree

Fully explain your ideas

In some part of the world, women are not allowed to vote. What is your opinion about this ?

In many countries around the world, rural people are moving to cities, so the population in the countryside is decreasing. Do you think is it a positive or negative development?

improvemnts in health, education and trade are essessential for the development of poorer nations. however, the goverments of richer nations should take responsibilities for helping the poorer nations in such areas. to what extend do you agree?

There is an increasing trend around the world towards having a small family rather than a large family. Do the advantages outweigh the disadvantages?