Many companies sponsor sports as a way of advertising themselves. Some people think that it is a good thing, while others think that it has disadvantages. Discuss both views and give your own opinion.

Sponsoring is an integral way of advertising. Most companies advertise themselves by sponsoring different sports. It

is accredit

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is accredited

has accredited

as

good thing

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a good thing

by some, whereas others think it has few cons. In my opinion, it is imperative to have sponsors for a team or an individual athlete in order to earn more

money but

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money, but

this

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could become

an

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a

hinderance

something immaterial that interferes with or delays action or progress

hindrance

to the

player

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outcome and

this

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essay will discuss the same. Sponsorship mutually benefits both the sports as well as the companies. On the one hand, level of sports increases with better opportunities for players, more availability of training kits and

on the other hand

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, participating firms get the platform to create their brand value.

For instance

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, Vivo, the title sponsor for

Indian premier league

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the Indian premier league

is trying to improve its market reputation through it.

Therefore

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,

this

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way of advertisement is beneficial for both parties.

On the contrary

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, some people believe that it brings disadvantages as there is much influence of these big companies on the

game

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. For the sake of profit, they generally

employee

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employing

techniques which

hampers

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hamper

the natural

game

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of the athlete.

For example

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, there is a section of the

game

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wherein the commentators have a conversation with the players in

indian premier league

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the Indian premier league

Indian premier league

.

Consequently

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,

concentration

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the concentration

of the

player

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is lost and their performance falls. To conclude, sponsorship increases the flow of money for a

game

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which benefits the

player

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in terms of

more better

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better

opportunities. Due to the big influence

on

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of

the sports of these companies, they use different tricks to make

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game

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the game

more interesting which may deviate the focus of the

player

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.