Many companies sponsor sports as a way of advertising themselves. Some people think that it is a good thing, while others think that it has disadvantages. Discuss both views and give your own opinion.

Sponsoring is an integral way of advertising. Most companies advertise themselves by sponsoring different sports. It
is accredit
Suggestion
is accredited
has accredited
as
good thing
Suggestion
a good thing
by some, whereas others think it has few cons. In my opinion, it is imperative to have sponsors for a team or an individual athlete in order to earn more
money but
Accept comma addition
money, but
this
could become
an
Suggestion
a
hinderance
something immaterial that interferes with or delays action or progress
hindrance
to the
player
outcome and
this
essay will discuss the same. Sponsorship mutually benefits both the sports as well as the companies. On the one hand, level of sports increases with better opportunities for players, more availability of training kits and
on the other hand
, participating firms get the platform to create their brand value.
For instance
, Vivo, the title sponsor for
Indian premier league
Suggestion
the Indian premier league
is trying to improve its market reputation through it.
Therefore
,
this
way of advertisement is beneficial for both parties.
On the contrary
, some people believe that it brings disadvantages as there is much influence of these big companies on the
game
. For the sake of profit, they generally
employee
Suggestion
employing
techniques which
hampers
Suggestion
hamper
the natural
game
of the athlete.
For example
, there is a section of the
game
wherein the commentators have a conversation with the players in
indian premier league
Suggestion
the Indian premier league
Indian premier league
.
Consequently
,
concentration
Suggestion
the concentration
of the
player
is lost and their performance falls. To conclude, sponsorship increases the flow of money for a
game
which benefits the
player
in terms of
more better
Suggestion
better
opportunities. Due to the big influence
on
Suggestion
of
the sports of these companies, they use different tricks to make
game
Suggestion
the game
more interesting which may deviate the focus of the
player
.
Submitted by kumarvaibhav2009 on

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Topic Vocabulary:
  • Sports sponsorship
  • financial support
  • athletes
  • brand visibility
  • awareness
  • commercialization
  • integrity
  • dependencies
  • corporate funds
  • unethical practices
  • strategic partnerships
  • communal relations
  • promote healthy lifestyles
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