Many famous sports players advertise sports products. Do the advantages of this outweigh the disadvantages?

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Now a day, advertisements have become one of the prominent interfaces to promote products, many sport product companies are using sportsmen as their face of advertising.
However
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, there are both Pros and Cons to decide to do
this
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. Let’s begin by looking into the merits of endorsements by sports persons.
Firstly
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, players can promote certain products in a better way because they themselves use some of these items in their line of work
For example
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, Lionel Messi does the advertisement of an energy drink, which he consumes while playing the game. Because of
this
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reason, his endorsement of the product sounds genuine
Secondly
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, Many people purchase products that are endorsed by their favourite sports person, which helps to increase the sale, thereby, generating employment. Take Virat Kholi
for Example
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, his endorsement towards MRF sports products helped the company to increase its sale of cricket bats by 25% and employment by 32%.
In addition
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, players can make money by doing various types of advertisements. In general, advertisement companies give a huge amount to the players who work for them. Turning Other Side of the Argument, there are some downsides to these celebrity endorsements. Primarily,
this
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could take away the players’ focus of the game. To explain,
last
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year, Virat Kohli, a renowned Indian cricketer, was not able to perform as expected in the Asian Cup. Some people proclaim that
this
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happened because he was featured in loads of advertisements at that time, which took his concentration away from the match. All things consider in the light of the above discussion, it can be concluded that advantages of sports players advertised in sports products outweigh disadvantages.
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Include an introduction and conclusion

A conclusion is essential for IELTS writing task 2. It is more important than most people realise. You will be penalised for missing a conclusion in your IELTS essay.

The easiest paragraph to write in an essay is the conclusion paragraph. This is because the paragraph mostly contains information that has already been presented in the essay – it is just the repetition of some information written in the introduction paragraph and supporting paragraphs.

The conclusion paragraph only has 3 sentences:

  • Summary
  • Restatement of thesis
  • Prediction or recommendation

Example:

To summarize, a robotic teacher does not have the necessary disciple to properly give instructions to students and actually works to retard the ability of a student to comprehend new lessons. Therefore, it is clear that the idea of running a classroom completely by a machine cannot be supported. After thorough analysis on this subject, it is predicted that the adverse effects of the debate over technology-driven teaching will always be greater than the positive effects, and because of this, classroom teachers will never be substituted for technology.

Start your conclusion with a linking phrase. Here are some examples:

  • In conclusion
  • To conclude
  • To summarize
  • Finally
  • In a nutshell
  • In general

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Topic Vocabulary:
  • endorsement
  • influence
  • credibility
  • reputation
  • globalize
  • brand image
  • penetrate markets
  • role model
  • participation
  • high costs
  • premium pricing
  • overshadow
  • product features
  • consumer trust
  • reputation risk
  • scandal
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